---
title: Speak by Olark
description: Tips on live chat sales, customer service, and building human connections from one of the Internet’s top live chat providers.
---

- [Interested in live chat? Check out Olark.](https://www.olark.com/)

[![Speak: A Blog by Olark](https://blog.olark.com/hubfs/speak-logo-300-01.png "Speak: A Blog by Olark")](https://blog.olark.com)

[![featured image](https://blog.olark.com/hs-fs/hubfs/amy-hirschi-K0c8ko3e6AA-unsplash-1.jpg?width=840&height=460&name=amy-hirschi-K0c8ko3e6AA-unsplash-1.jpg)](https://blog.olark.com/women-higher-ed-leadership-resources)

[Higher Ed](https://blog.olark.com/topic/higher-ed)

## [Leadership Resources for Women in Higher Education Administration](https://blog.olark.com/women-higher-ed-leadership-resources)

 By [Lindsey Johnson](https://blog.olark.com/author/lindsey-johnson)

As we think about Mother’s Day, it’s the perfect time to gather some of our favorite leadership resources for women in higher ed administration, many of whom work the so-called [Second Shift](https://en.wikipedia.org/wiki/The_Second_Shift).

[Read More](https://blog.olark.com/women-higher-ed-leadership-resources)

[![featured image](https://blog.olark.com/hs-fs/hubfs/pexels-ketut-subiyanto-4474030-1.jpg?width=840&height=460&name=pexels-ketut-subiyanto-4474030-1.jpg)](https://blog.olark.com/mothers-day-books-for-higher-ed-leaders)

[Higher Ed](https://blog.olark.com/topic/higher-ed)

## [Books for Moms in Higher Education Administration and  Leadership](https://blog.olark.com/mothers-day-books-for-higher-ed-leaders)

 By [Lindsey Johnson](https://blog.olark.com/author/lindsey-johnson)

Leading up to Mother’s Day, we’re celebrating all the amazing moms in higher education who are assisting students administratively, often while raising up young minds at home. 

If you’re on that path, we know it’s a balancing act. We hope some of these books can help energize and inform you as you grow your career in higher education.

[Read More](https://blog.olark.com/mothers-day-books-for-higher-ed-leaders)

[![featured image](https://blog.olark.com/hs-fs/hubfs/lukas-blazek-mcSDtbWXUZU-unsplash.jpg?width=840&height=460&name=lukas-blazek-mcSDtbWXUZU-unsplash.jpg)](https://blog.olark.com/higher-ed-kpis-for-live-chat)

[Chat Tips](https://blog.olark.com/topic/chat-tips) [Higher Ed](https://blog.olark.com/topic/higher-ed)

## [The Top Higher Ed KPIs To Track in Live Chat](https://blog.olark.com/higher-ed-kpis-for-live-chat)

 By [Lindsey Johnson](https://blog.olark.com/author/lindsey-johnson)

Tracking higher education key performance indicators (KPIs) is a little like lifting weights… you might have no desire to do it each day, but by the end of the month or year, you’re really glad you did!  

[Read More](https://blog.olark.com/higher-ed-kpis-for-live-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/College_Application_pexels-cytonn-photography-955389-1.jpeg?width=840&height=460&name=College_Application_pexels-cytonn-photography-955389-1.jpeg)](https://blog.olark.com/admissions-questions-live-chat)

[Chat Tips](https://blog.olark.com/topic/chat-tips) [Higher Ed](https://blog.olark.com/topic/higher-ed)

## [Admissions Questions to Prepare For Your Live Chat Team](https://blog.olark.com/admissions-questions-live-chat)

 By [Lindsey Johnson](https://blog.olark.com/author/lindsey-johnson)

If your seasoned enrollment staff are operating live chat, they’ll probably anticipate certain questions. But what if you’re handing off chat to students or other support team members? How can you ensure that they’re prepared for a wide range of admissions questions?   

[Read More](https://blog.olark.com/admissions-questions-live-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/book-Pixabay-pexels.jpg?width=840&height=460&name=book-Pixabay-pexels.jpg)](https://blog.olark.com/top-books-podcasts-higher-ed-enrollment)

[Higher Ed](https://blog.olark.com/topic/higher-ed)

## [Top Books & Podcasts for Higher Ed Enrollment Leaders](https://blog.olark.com/top-books-podcasts-higher-ed-enrollment)

 By [Lindsey Johnson](https://blog.olark.com/author/lindsey-johnson)

It can be tough to find enrollment and higher ed marketing resources, period, let alone ones that address your specific needs. 

Don’t despair though, there are some real gems of industry wisdom sparkling in this mine we call the internet! 

[Read More](https://blog.olark.com/top-books-podcasts-higher-ed-enrollment)

[![featured image](https://blog.olark.com/hs-fs/hubfs/milling-drill-cutting-tools.jpg?width=840&height=460&name=milling-drill-cutting-tools.jpg)](https://blog.olark.com/industrial-service-businesses-live-chat)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [How 6 Industrial Service Businesses Grow with Live Chat](https://blog.olark.com/industrial-service-businesses-live-chat)

 By [Kaitlin Lee](https://blog.olark.com/author/kaitlin-lee)

 "Everybody’s trying to make a lasting impression. A prospect’s first impression might be your website." - Samantha Hudeck, Manager of Administrative Services, FeneTech

Today's B2B buyers are browsing websites before picking up the phone, and [a staggering 64% of US consumers feel that companies have lost touch with the human element](https://www.pwc.com/us/en/advisory-services/publications/consumer-intelligence-series/pwc-consumer-intelligence-series-customer-experience.pdf) of customer experience.    

[Read More](https://blog.olark.com/industrial-service-businesses-live-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Screen%20Shot%202022-02-14%20at%201.21.50%20PM-1.png?width=840&height=460&name=Screen%20Shot%202022-02-14%20at%201.21.50%20PM-1.png)](https://blog.olark.com/salesforce-and-olark-integration-use-cases)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [Customer Support](https://blog.olark.com/topic/customer-support) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail) [Integrations](https://blog.olark.com/topic/integrations)

## [Salesforce and Olark Live Chat Integration: Tips & Use Cases](https://blog.olark.com/salesforce-and-olark-integration-use-cases)

 By [Rhi Davis](https://blog.olark.com/author/rhienn-davis)

A lot of organizations tell us that their Salesforce CRM is their source of truth. “If it’s not in Salesforce, it didn’t happen.” Unfortunately, some organizations don’t have a Salesforce integration with their live chat platform, so not all of the truth actually gets back into their system.

[Read More](https://blog.olark.com/salesforce-and-olark-integration-use-cases)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Olark%20higher%20education%20cover%20University%20of%20Montana.png?width=840&height=460&name=Olark%20higher%20education%20cover%20University%20of%20Montana.png)](https://blog.olark.com/why-live-chat-for-higher-ed)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [Why Live Chat for Higher Ed?](https://blog.olark.com/why-live-chat-for-higher-ed)

 By [Kerry Vineberg](https://blog.olark.com/author/kerry-vineberg)

When I applied to college over a decade ago, I would have loved to ask questions of admissions online. And as a student, getting degree info or career guidance from my dorm room would have been amazing! 

As more and more higher ed institutions adopt live chat, modern students, applicants, and alumni don’t always need to wait on a phone line or walk over to an office. You’ll capture and answer questions that students ask at any time, even after hours. Live chat opens up a line of 24/7 communication between universities and their students.

[Read More](https://blog.olark.com/why-live-chat-for-higher-ed)

[![featured image](https://blog.olark.com/hs-fs/hubfs/accessibility.jpg?width=840&height=460&name=accessibility.jpg)](https://blog.olark.com/live-chat-accessibility-audit)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [Live Chat Accessibility: How We Got Here](https://blog.olark.com/live-chat-accessibility-audit)

 By [Coco Hsu](https://blog.olark.com/author/coco-hsu)

Here at Olark, we’re committed to digital accessibility. Below, we wanted to share our story of getting audited and conforming to important accessibility standards. But first, let’s discuss: why does live chat accessibility matter? 

For starters, one in five Americans has some form of disability. Statistically speaking, we all probably know at least one person who has a physical, cognitive, or visual/hearing impairment. And of course, we all use the web! 

[Read More](https://blog.olark.com/live-chat-accessibility-audit)

[![featured image](https://blog.olark.com/hs-fs/hubfs/DBSync%20live%20chat%20homepage%20Olark%20Drupal.png?width=840&height=460&name=DBSync%20live%20chat%20homepage%20Olark%20Drupal.png)](https://blog.olark.com/olark-live-chat-drupal)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [Customer Support](https://blog.olark.com/topic/customer-support) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [7 Winning Examples of Olark Live Chat on Drupal Websites](https://blog.olark.com/olark-live-chat-drupal)

 By [Kerry Vineberg](https://blog.olark.com/author/kerry-vineberg)

Live chat and business-to-business (B2B) companies haven’t been friends as long as other sectors like business-to-consumer (B2C). At my last B2B company, we had our quote forms and email support. And we went on Twitter if we wanted to be \*really\* fast at responding! 

[Read More](https://blog.olark.com/olark-live-chat-drupal)

[![featured image](https://blog.olark.com/hs-fs/hubfs/day-planner.jpg?width=840&height=460&name=day-planner.jpg)](https://blog.olark.com/calendly)

[Chat Tips](https://blog.olark.com/topic/chat-tips) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Scheduling Times with Customers and Prospects -  Made Easy with Olark](https://blog.olark.com/calendly)

 By [Kerry Vineberg](https://blog.olark.com/author/kerry-vineberg)

Setting up times with busy customers and prospects can be a headache.

“Monday at 5 or Friday at noon?”  
“No, how about next week, 3pm on Wednesday?”  

[Read More](https://blog.olark.com/calendly)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Zoom%20Olark%20integration.png?width=840&height=460&name=Zoom%20Olark%20integration.png)](https://blog.olark.com/zoom-and-meet)

[Chat Tips](https://blog.olark.com/topic/chat-tips) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Olark Live Chat to Zoom Video Call, Stat!](https://blog.olark.com/zoom-and-meet)

 By [Kerry Vineberg](https://blog.olark.com/author/kerry-vineberg)

You’re chatting with a potential customer and they’re a little confused about your policy.

“What do you mean?” they keep asking. Zoom (or Google Meet, or other platforms) could help you clear things up fast, but you don’t want to irritate them while you fiddle with links.  

[Read More](https://blog.olark.com/zoom-and-meet)

[![featured image](https://blog.olark.com/hs-fs/hubfs/live-chat-WordPress.jpg?width=840&height=460&name=live-chat-WordPress.jpg)](https://blog.olark.com/8-businesses-live-chat-wordpress)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [8 Businesses Thriving with Live Chat on WordPress](https://blog.olark.com/8-businesses-live-chat-wordpress)

 By [Kerry Vineberg](https://blog.olark.com/author/kerry-vineberg)

I love sending long, breezy emails to friends. But I’ve been busier than ever these days and find myself texting a lot, while emails sit untouched. I know I’m not alone. You’re probably saying, “Yeah, welcome to the 21st century!” 

This move towards speed and low-friction communication is a huge trend, especially among my generation, Millennials (and Gen Z).   

[Read More](https://blog.olark.com/8-businesses-live-chat-wordpress)

[![featured image](https://blog.olark.com/hs-fs/hubfs/small-business-ecommerce-success.jpg?width=840&height=460&name=small-business-ecommerce-success.jpg)](https://blog.olark.com/woocommerce-live-chat-success)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [WooCommerce and Live Chat: 6 Exciting Ecommerce Success Stories](https://blog.olark.com/woocommerce-live-chat-success)

 By [Kerry Vineberg](https://blog.olark.com/author/kerry-vineberg)

*Live chat can mean the difference between a potential customer clicking “buy” and walking away from your store forever. Let me tell you a quick story...*  

[Read More](https://blog.olark.com/woocommerce-live-chat-success)

[![featured image](https://blog.olark.com/hs-fs/hubfs/team-call.png?width=840&height=460&name=team-call.png)](https://blog.olark.com/6-ways-to-inspire-your-remote-teams-creativity)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [6 Ways to Inspire Your Remote Team’s Creativity](https://blog.olark.com/6-ways-to-inspire-your-remote-teams-creativity)

 By [Hector Urtubia](https://blog.olark.com/author/hector-urtubia)

Inspiring creativity in a remote team means bringing your whole self to work.

As a product manager and musician, I’ve seen that small moments of openness can cement your team’s—or band’s—ability to collaborate.  

[Read More](https://blog.olark.com/6-ways-to-inspire-your-remote-teams-creativity)

[![featured image](https://blog.olark.com/hs-fs/hubfs/retreat.png?width=840&height=460&name=retreat.png)](https://blog.olark.com/how-we-skipped-our-trip-to-vegas-and-ran-a-remote-engineering-retreat-during-a-pandemic)

[Engineering](https://blog.olark.com/topic/engineering) [Remote Work](https://blog.olark.com/topic/remote-work)

## [How we skipped our trip to Vegas and ran a remote engineering retreat during a pandemic](https://blog.olark.com/how-we-skipped-our-trip-to-vegas-and-ran-a-remote-engineering-retreat-during-a-pandemic)

 By [Nick Crohn](https://blog.olark.com/author/nick-crohn)

On the Thursday of our engineering retreat, I found my new calling as a professional wrestler fighting my way to the top of the Luxor Hotel, in a live streamed pay-per-view event. All this to claim the coveted contract and millions of dollars. My teammates were right there with me, each showing off their skills in their gambit for the top prize. 

Only it was a virtual Luxor, and we were playing The World Wide Wrestling roleplaying game (RPG). It was as ridiculous as it sounds, and we had a blast!

Our game day was one segment of a re-imagined retreat, after COVID-19 put the brakes on our in-person gathering in Vegas.

[Read More](https://blog.olark.com/how-we-skipped-our-trip-to-vegas-and-ran-a-remote-engineering-retreat-during-a-pandemic)

## [Statement of Solidarity and Action for Black Lives Matter](https://blog.olark.com/statement-of-solidarity-and-action-for-black-lives-matter)

 By [Ben Congleton](https://blog.olark.com/author/ben-congleton)

We stand in solidarity with our Black community. We are committed to action that advances justice and racial equity. As individuals and an organization, we recognize our privilege and are committed using our position to further change in our society. For next steps, here is what we are doing:

[Read More](https://blog.olark.com/statement-of-solidarity-and-action-for-black-lives-matter)

[![featured image](https://blog.olark.com/hs-fs/hubfs/company-giving-match.jpg?width=840&height=460&name=company-giving-match.jpg)](https://blog.olark.com/how-to-start-matching-your-employees-donations-in-10-minutes-or-less)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [How to start matching your employees' donations in 10 minutes or less.](https://blog.olark.com/how-to-start-matching-your-employees-donations-in-10-minutes-or-less)

 By [Ben Congleton](https://blog.olark.com/author/ben-congleton)

Many years ago Olark put our donation matching program in place. This program was spearheaded by a member of our DevOps team back when we were a tiny company. Since its inception we've made it more streamlined, but still run it with a shoestring amount of effort.

[Read More](https://blog.olark.com/how-to-start-matching-your-employees-donations-in-10-minutes-or-less)

[![featured image](https://blog.olark.com/hs-fs/hubfs/remote-desk-1.jpg?width=840&height=460&name=remote-desk-1.jpg)](https://blog.olark.com/starting-remote-employees-on-the-right-foot)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Starting remote employees on the right foot](https://blog.olark.com/starting-remote-employees-on-the-right-foot)

 By [Mandy Smith](https://blog.olark.com/author/mandy-smith)

I’ll never forget the second day of my first remote job. The first day was the usual — signing all the things, attending all the things, logging into all the things. But when the second day arrived, I had no idea what to do.

[Read More](https://blog.olark.com/starting-remote-employees-on-the-right-foot)

[![featured image](https://blog.olark.com/hs-fs/hubfs/santa-boxes.png?width=840&height=460&name=santa-boxes.png)](https://blog.olark.com/small-business-at-the-holidays-5-tips-to-prep-for-the-holiday-customer-service-load)

[Customer Support](https://blog.olark.com/topic/customer-support) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [Small business at the holidays: 5 tips to prep for the holiday customer service load](https://blog.olark.com/small-business-at-the-holidays-5-tips-to-prep-for-the-holiday-customer-service-load)

 By [Kristen Van Nest](https://blog.olark.com/author/kristen-van-nest)

In 2018, holiday ecommerce sales reached [$126 billion](https://www.businessinsider.com/2018-holiday-ecommerce-sales-set-record-2019-1), with shoppers spending a record [$7.9 billion](https://www.cnbc.com/2018/11/27/cyber-monday-sales-break-record-a-record-7point9-billion-spent-online.html) online on Cyber Monday alone. If you own or manage a small business this sudden surge in website traffic can put a lot of pressure on your customer service team; fortunately, though, there are steps you can take to prepare! 

[Read More](https://blog.olark.com/small-business-at-the-holidays-5-tips-to-prep-for-the-holiday-customer-service-load)

[![featured image](https://blog.olark.com/hs-fs/hubfs/hand-coffee-trees.png?width=840&height=460&name=hand-coffee-trees.png)](https://blog.olark.com/small-business-at-the-holidays-how-to-rock-multiple-customer-service-channels)

[Customer Support](https://blog.olark.com/topic/customer-support) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [Small Business at the Holidays: How to Rock Multiple Customer Service Channels](https://blog.olark.com/small-business-at-the-holidays-how-to-rock-multiple-customer-service-channels)

 By [Kerry Vineberg](https://blog.olark.com/author/kerry-vineberg)

No question, the holidays are big for your business. Those sales can make up [20-30% of annual revenue](https://nrf.com/insights/holiday-and-seasonal-trends/winter-holidays/winter-holiday-faqs). But that spike in business, as you know, comes with a spike in customer service requests! 

[Read More](https://blog.olark.com/small-business-at-the-holidays-how-to-rock-multiple-customer-service-channels)

[![featured image](https://blog.olark.com/hs-fs/hubfs/holiday-box.png?width=840&height=460&name=holiday-box.png)](https://blog.olark.com/small-business-at-the-holidays-4-ways-to-optimize-your-website-and-marketing-for-higher-sales)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [Small business at the holidays: 4 ways to boost your online sales this season](https://blog.olark.com/small-business-at-the-holidays-4-ways-to-optimize-your-website-and-marketing-for-higher-sales)

 By [Maria Waida](https://blog.olark.com/author/maria-waida)

If you own a small business, the holidays are an exciting time. The National Retail Federation says we can expect to see overall holiday sales increase by as much as [4.2%](https://nrf.com/media-center/press-releases/nrf-forecasts-holiday-sales-will-grow-between-38-and-42-percent) this year, thanks to job growth and higher average wages. That means shoppers are ready to spend more — you don't need to rely on sales, discounts, and promotions to meet your holiday sales goals. Instead, you can focus on streamlining online purchases with a quick website tune-up. 

[Read More](https://blog.olark.com/small-business-at-the-holidays-4-ways-to-optimize-your-website-and-marketing-for-higher-sales)

[![featured image](https://blog.olark.com/hs-fs/hubfs/ben-white-dddQHervE04-unsplash.png?width=840&height=460&name=ben-white-dddQHervE04-unsplash.png)](https://blog.olark.com/holiday-shopping-powerups-and-you)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [Holiday shopping, PowerUps, and you](https://blog.olark.com/holiday-shopping-powerups-and-you)

 By [Emily Russell](https://blog.olark.com/author/emily-russell)

It's officially November — which means it's time to get ready for holiday shopping season!

[Read More](https://blog.olark.com/holiday-shopping-powerups-and-you)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Olark%20Team%20Photos/team%20pic%20smiling%20(600x304).png?width=840&height=460&name=team%20pic%20smiling%20(600x304).png)](https://blog.olark.com/all-hands-support-program)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [All Hands Support](https://blog.olark.com/all-hands-support-program)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

All-hands support is an Olark institution. We’ve been sharing responsibility for chat and email support across everyone on our team — *everyone*, including developers, designers, marketers, and our CEO — since our company was founded in 2009. It hasn’t always been easy, but it’s always been worth it. How have we made it work?

[Read More](https://blog.olark.com/all-hands-support-program)

[![featured image](https://blog.olark.com/hs-fs/hubfs/new-nav-blog-img.jpg?width=840&height=460&name=new-nav-blog-img.jpg)](https://blog.olark.com/new-dashboard-navigation)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [We're tidying up your Olark dashboard navigation](https://blog.olark.com/new-dashboard-navigation)

 By [Taylor LeCroy](https://blog.olark.com/author/taylor-lecroy)

*Over the coming weeks, we'll be improving your Olark navigation menus. Product Designer Taylor LeCroy talks about the decisions behind the new look: *

[Read More](https://blog.olark.com/new-dashboard-navigation)

[![featured image](https://blog.olark.com/hs-fs/hubfs/dory.gif?width=840&height=460&name=dory.gif)](https://blog.olark.com/ultimate-guide-to-remote-office-parties)

[Remote Work](https://blog.olark.com/topic/remote-work)

## [Ultimate Guide to Remote Office Parties](https://blog.olark.com/ultimate-guide-to-remote-office-parties)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

It's that time of year again — when colleagues 'round the world gather in restaurant lounges, hotel bars, and tinseled-up conference rooms for that most eagerly-anticipated of events...the company holiday party!

[Read More](https://blog.olark.com/ultimate-guide-to-remote-office-parties)

[![featured image](https://blog.olark.com/hs-fs/hubfs/storefronts.jpeg?width=840&height=460&name=storefronts.jpeg)](https://blog.olark.com/8-ways-to-combine-live-chat-with-ecommerce)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [8 Unexpected Ways to Combine Live Chat and eCommerce](https://blog.olark.com/8-ways-to-combine-live-chat-with-ecommerce)

 By [Robert Brandl](https://blog.olark.com/author/robert-brandl)

*In this post, Robert Brandl, owner of [WebsiteToolTester](https://www.websitetooltester.com/en/), shares some creative ideas for using live chat to improve your online store and increase your sales.*

[Read More](https://blog.olark.com/8-ways-to-combine-live-chat-with-ecommerce)

[![featured image](https://blog.olark.com/hs-fs/hubfs/IMG_2377.jpg?width=840&height=460&name=IMG_2377.jpg)](https://blog.olark.com/how-olark-wrote-our-company-values)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [How Olark Defined Our Company Values](https://blog.olark.com/how-olark-wrote-our-company-values)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

*As we scaled our startup, we knew we needed more than just a mission statement to focus our team, improve our hiring practices, and keep communications issues in the workplace at a minimum. In 2012 Olarkers began formulating a list of values to do just that.*

[Read More](https://blog.olark.com/how-olark-wrote-our-company-values)

[![featured image](https://blog.olark.com/hs-fs/hubfs/live%20chat%20tools.png?width=840&height=460&name=live%20chat%20tools.png)](https://blog.olark.com/use-chat-to-maintain-iso-certification)

[Olark Customers](https://blog.olark.com/topic/olark-customers) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [How an ISO Certified Company Uses Live Chat](https://blog.olark.com/use-chat-to-maintain-iso-certification)

 By [Mary Evelyn](https://blog.olark.com/author/mary-evelyn)

*Question:* What do industries like auto, supply, and manufacturing have in common?  
*Answer:* They’ve been around a heck of a lot longer than live chat.

[Read More](https://blog.olark.com/use-chat-to-maintain-iso-certification)

[![featured image](https://blog.olark.com/hs-fs/hubfs/globe.jpeg?width=840&height=460&name=globe.jpeg)](https://blog.olark.com/4-tips-for-selling-to-a-multilingual-audience)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [4 Tips for Selling to Multilingual Customers](https://blog.olark.com/4-tips-for-selling-to-a-multilingual-audience)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

While English once dominated the internet, it's now the preferred language of barely a quarter of the online population at just just 25.2 percent. As of April 2019, 19.3 percent spoke Chinese, 7.9 percent spoke Spanish, and 5.2 percent preferred Arabic.

If you're selling online and catering only to English speakers, you might be missing out on a lot of potential sales. Fortunately, with a little technology and a few general communication skills, you can expand into a multilingual market without breaking the bank.

[Read More](https://blog.olark.com/4-tips-for-selling-to-a-multilingual-audience)

[![featured image](https://blog.olark.com/hs-fs/hubfs/robot.jpeg?width=840&height=460&name=robot.jpeg)](https://blog.olark.com/should-you-use-machine-translation)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Should you use machine translation to talk to your customers ?](https://blog.olark.com/should-you-use-machine-translation)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

A few years ago, a colleague turned me on to a pretty fun procrastination game — type a few English sentences into Google Translate, translate them into another language, translate the result back to English...and repeat. It only took a few cycles to end up with a hysterically garbled mess.

[Read More](https://blog.olark.com/should-you-use-machine-translation)

[![featured image](https://blog.olark.com/hs-fs/hubfs/data.jpeg?width=840&height=460&name=data.jpeg)](https://blog.olark.com/new-visitor-information-panel-custom-profile-fields)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [New: Visitor Information Panel & Custom Profile Fields](https://blog.olark.com/new-visitor-information-panel-custom-profile-fields)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

At Olark, we believe human connections are essential to business growth. But to really connect with someone, you need to understand their context. What problem are they trying to solve with your product? How did they hear about your company? Are they considering switching away from one of your competitors, and if so, why?

[Read More](https://blog.olark.com/new-visitor-information-panel-custom-profile-fields)

[![featured image](https://blog.olark.com/hs-fs/hubfs/f-live.jpeg?width=840&height=460&name=f-live.jpeg)](https://blog.olark.com/how-to-make-live-chat-part-of-your-social-selling-strategy)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [How to make live chat part of your social selling strategy](https://blog.olark.com/how-to-make-live-chat-part-of-your-social-selling-strategy)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

## What is social selling?

You probably already know that your target customers hang out on social sites — whether it's a Facebook group for runners (who might buy your shorts!), a LinkedIn community for small business owners (who might buy your software!), or even a Quora thread about sticky IT issues (solution: your professional IT services). You may even have closed a sale by joining a group and weighing in on a question or two. But did you know there's a name for that?

[Read More](https://blog.olark.com/how-to-make-live-chat-part-of-your-social-selling-strategy)

[![featured image](https://blog.olark.com/hs-fs/hubfs/TVCbeachview.jpg?width=840&height=460&name=TVCbeachview.jpg)](https://blog.olark.com/olark-company-retreat-2018.-where-are-the-olarkers)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials) [Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Olark Company Retreat 2018. Where are the Olarkers?](https://blog.olark.com/olark-company-retreat-2018.-where-are-the-olarkers)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

You’ve probably heard that Olark is a 100% [remote company](https://www.olark.com/about), and that we have some [cool ways to connect virtually](https://blog.olark.com/creating-remote-watercooler-moments). Once a year, we get the whole crew (and families) together for an annual retreat. Retreat 2018 starts tomorrow, Saturday August 25.

[Read More](https://blog.olark.com/olark-company-retreat-2018.-where-are-the-olarkers)

[![featured image](https://blog.olark.com/hs-fs/hubfs/notes-1.png?width=840&height=460&name=notes-1.png)](https://blog.olark.com/save-customer-insights-with-notes)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [Olark Essentials](https://blog.olark.com/topic/olark-essentials) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [New: Save customer insights — and put ‘em to work! — with Notes](https://blog.olark.com/save-customer-insights-with-notes)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

Every time you interact with a lead or customer on chat, you learn something new about their goals, preferences, and priorities. From the seemingly minor (e.g., shipping preferences) to the sales and marketing “jackpot” (e.g., a detailed summary of a customer’s motivations for using your product), **quick access to customer information can be a game-changer for growing your business…**

[Read More](https://blog.olark.com/save-customer-insights-with-notes)

[![featured image](https://blog.olark.com/hs-fs/hubfs/kaitlyn-baker-422999-unsplash.jpg?width=840&height=460&name=kaitlyn-baker-422999-unsplash.jpg)](https://blog.olark.com/seven-quick-tips-to-help-you-breeze-through-chats)

[Customer Support](https://blog.olark.com/topic/customer-support) [Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [Seven quick tips to help you breeze through chats](https://blog.olark.com/seven-quick-tips-to-help-you-breeze-through-chats)

 By [Emily Russell](https://blog.olark.com/author/emily-russell)

One of the primary benefits of live chat over other methods of sales or support like email or the phone is the ability to help multiple people quickly and efficiently. Here are seven tips to help make chatting a breezy, pleasant experience for you and your customers!

[Read More](https://blog.olark.com/seven-quick-tips-to-help-you-breeze-through-chats)

[![featured image](https://blog.olark.com/hs-fs/hubfs/hello-welcome.jpg?width=840&height=460&name=hello-welcome.jpg)](https://blog.olark.com/automated-messages-boost-ecommerce-conversion-rates)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [Olark Customers](https://blog.olark.com/topic/olark-customers) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [Case Study: Using automated messages to boost ecommerce conversion rates](https://blog.olark.com/automated-messages-boost-ecommerce-conversion-rates)

 By [Sergio Aicardi](https://blog.olark.com/author/sergio-aicardi)

*Sergio Aicardi is the proud owner of The Miami SEO Company and Mobility Scooters Direct. He has been an active blogger for several well-known marketing publications and was short listed in the US Search Awards 2 years in a row for Best PPC Campaign & Best SEO Campaign. In today’s post, he talks about how he’s used Olark Live Chat to improve conversion rates on the Mobility Scooters Direct website.  *

[Read More](https://blog.olark.com/automated-messages-boost-ecommerce-conversion-rates)

[![featured image](https://lh5.googleusercontent.com/gzqsOawNpF-l0Mg14DLoel7vs0CLCafPCkPDW_97a2FDf9oJGwT9qSGQAa7YaXmSQxA7jcBVmrtG8pM6X9PFmZwIsaK_eHEZo59gXM-rjYRpk5RqyelXyVGVVQpvCIoR6D56wDIw)](https://blog.olark.com/how-to-combine-effective-writing-great-design-and-live-chat-for-the-perfect-content-marketing-strategy)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [How to Combine Effective Writing, Great Design, and Live Chat for the Perfect Content Marketing Strategy](https://blog.olark.com/how-to-combine-effective-writing-great-design-and-live-chat-for-the-perfect-content-marketing-strategy)

 By [Pete Rawlings](https://blog.olark.com/author/pete-rawlings)

*An essential part of of any digital strategy, content marketing is the elusive unicorn for most small businesses. Today Pete Rawlings, of* [This is Neat](https://thisisneat.com.au/) *shares his opinions on how effective writing, great design, and live chat all combine to create the perfect content marketing experience.*

[Read More](https://blog.olark.com/how-to-combine-effective-writing-great-design-and-live-chat-for-the-perfect-content-marketing-strategy)

[![featured image](https://blog.olark.com/hs-fs/hubfs/alicia.jpg?width=840&height=460&name=alicia.jpg)](https://blog.olark.com/from-support-to-full-stack-engineer)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [From support to full stack engineer](https://blog.olark.com/from-support-to-full-stack-engineer)

 By [Alicia Suttie](https://blog.olark.com/author/alicia-suttie)

*What I’ve learned journeying from the Olark support department to our engineering team in 22 months.*

[Read More](https://blog.olark.com/from-support-to-full-stack-engineer)

[![featured image](https://blog.olark.com/hs-fs/hubfs/20180406_191907(0).jpg?width=840&height=460&name=20180406_191907(0).jpg)](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-four)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Managing a successful customer service team: When it all goes wrong](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-four)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

*This is the fourth post in Rhoda’s Tips from a Farmer series. [Read her first post on working smarter, not harder](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-one), her second on [Prioritizing like a farmer](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-two), and third on [Getting Help](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-three).*

[Read More](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-four)

[![featured image](https://blog.olark.com/hs-fs/hubfs/markus-spiske-666905-unsplash-1.jpg?width=840&height=460&name=markus-spiske-666905-unsplash-1.jpg)](https://blog.olark.com/from-gdp-argh-to-gdp-ahh-olark-is-ready-for-gdpr)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [From GDP-argh to GDP-aah: Olark is ready for GDPR](https://blog.olark.com/from-gdp-argh-to-gdp-ahh-olark-is-ready-for-gdpr)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

Does the very mention of the “GDPR” — General Data Privacy Regulation — make you want to run screaming for the hills? We hear you!

[Read More](https://blog.olark.com/from-gdp-argh-to-gdp-ahh-olark-is-ready-for-gdpr)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Small%20biz%20woodwork.jpeg?width=840&height=460&name=Small%20biz%20woodwork.jpeg)](https://blog.olark.com/6-big-impact-live-chat-tips-for-your-small-business)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials) [Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [Our top 7 live chat tips for small businesses](https://blog.olark.com/6-big-impact-live-chat-tips-for-your-small-business)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

Running a small business is just like running any other business, right?

Er, well, not always. We get it — Olark is a small, bootstrapped company, so we know that while working with a small team can be incredibly rewarding, it’s also quite challenging at times.

[Read More](https://blog.olark.com/6-big-impact-live-chat-tips-for-your-small-business)

[![featured image](https://blog.olark.com/hs-fs/hubfs/globe-110775_960_720.png?width=840&height=460&name=globe-110775_960_720.png)](https://blog.olark.com/live-chat-translation-powerup)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [Customer Support](https://blog.olark.com/topic/customer-support) [Olark Essentials](https://blog.olark.com/topic/olark-essentials) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [New! Capture leads and sales from around the world with the Live Chat Translation PowerUp.](https://blog.olark.com/live-chat-translation-powerup)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

One of the best things about selling online is the opportunity to reach prospective customers anywhere in the world. But if you’re attracting a global audience (yay!), you’ll likely find yourself fielding questions and requests in multiple languages, many of which your chat team doesn’t speak (hrrm).  

[Read More](https://blog.olark.com/live-chat-translation-powerup)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Stanley%20Park.jpg?width=840&height=460&name=Stanley%20Park.jpg)](https://blog.olark.com/how-olarkers-chill)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Mental Health](https://blog.olark.com/topic/mental-health)

## [How Olarkers #Chill](https://blog.olark.com/how-olarkers-chill)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

Self care is a critical component of mental health. Because it’s so important, we’ve put the value of Chill at the top of our [list of values](https://www.olark.com/values). The wonderful thing about caring for yourself is that you get to choose what works best for you!

[Read More](https://blog.olark.com/how-olarkers-chill)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Photo%20by%20Joanna%20Kosinska%20on%20Unsplash.jpg?width=840&height=460&name=Photo%20by%20Joanna%20Kosinska%20on%20Unsplash.jpg)](https://blog.olark.com/build-your-own-support-survival-kit)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Mental Health](https://blog.olark.com/topic/mental-health)

## [Build Your Own Support Survival Kit](https://blog.olark.com/build-your-own-support-survival-kit)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

If you work in sales or support, you know the importance of empathizing with your customers and leads. You may also be familiar with that fatigued feeling at the end of the day (or sometimes by 9am!) of expending all your empathy on others and having very little left for yourself. Building a simple kit based on the 5 senses will help you recover and prepare for the next interaction before you can calculate the cost of a 2 week trip to Bali.

[Read More](https://blog.olark.com/build-your-own-support-survival-kit)

[![featured image](https://blog.olark.com/hs-fs/hubfs/do-all-the-things1.jpg?width=840&height=460&name=do-all-the-things1.jpg)](https://blog.olark.com/myth-busting-if-i-am-working-from-home-i-am-slacking)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Myth-busting: If I am working from home, I am slacking](https://blog.olark.com/myth-busting-if-i-am-working-from-home-i-am-slacking)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

## The myths

When I tell people I work from home, I usually get one of a few skeptical reactions:

[Read More](https://blog.olark.com/myth-busting-if-i-am-working-from-home-i-am-slacking)

[![featured image](https://blog.olark.com/hs-fs/hubfs/20171103_140652.jpg?width=840&height=460&name=20171103_140652.jpg)](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-three)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Managing a successful customer service team: Help is your friend](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-three)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

*This is the third post in Rhoda’s Tips from a Farmer series. [Read her first post on working smarter, not harder](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-one), and her second on [Prioritizing like a farmer](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-two).*

[Read More](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-three)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2018/Reno%20Assistance%20Case%20Study/insta%20pic.png?width=840&height=460&name=insta%20pic.png)](https://blog.olark.com/case-study-how-olark-live-chat-turns-prospects-into-customers)

[Olark Customers](https://blog.olark.com/topic/olark-customers)

## [How Reno Assistance uses Olark Live Chat to turn prospects into actual customers](https://blog.olark.com/case-study-how-olark-live-chat-turns-prospects-into-customers)

 By [Ted Carmichael](https://blog.olark.com/author/ted-carmichael)

[*Reno Assistance*](https://www.renoassistance.ca)*, a Canadian company that connects its customers with reliable contractors, sets itself apart from the competition by offering advice tailored to each customer’s unique needs. That individualized service starts with [live chat software](https://www.olark.com/) powered by Olark.*

[Read More](https://blog.olark.com/case-study-how-olark-live-chat-turns-prospects-into-customers)

[![featured image](https://blog.olark.com/hs-fs/hubfs/theme-banner-tall.png?width=840&height=460&name=theme-banner-tall.png)](https://blog.olark.com/choosing-the-perfect-wordpress-theme)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [A guide to choosing the perfect WordPress theme](https://blog.olark.com/choosing-the-perfect-wordpress-theme)

 By [Parvez Akther](https://blog.olark.com/author/parvez-akther)

*Today's guest post comes from ThemeXpert founder and CEO Parvez Akther. ThemeXpert is a bootstrapped startup that has grown to provide WordPress and [Joomla templates](https://www.themexpert.com/joomla-templates) and extensions for more than 55,000 clients around the world.*

[Read More](https://blog.olark.com/choosing-the-perfect-wordpress-theme)

[![featured image](https://blog.olark.com/hs-fs/hubfs/groups.jpeg?width=840&height=460&name=groups.jpeg)](https://blog.olark.com/6-tips-for-chat-routing-and-filtering)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [6 Tips for Chat Routing and Filtering](https://blog.olark.com/6-tips-for-chat-routing-and-filtering)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

Once your team has grown beyond one or two chat agents, you may want to start filtering chats and making sure they are routed to right person or team. Olark makes it easy!

[Read More](https://blog.olark.com/6-tips-for-chat-routing-and-filtering)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Screen%20Shot%202018-04-18%20at%2011.35.17%20AM.png?width=840&height=460&name=Screen%20Shot%202018-04-18%20at%2011.35.17%20AM.png)](https://blog.olark.com/visitor-cobrowsing-powerup)

[Chat Tips](https://blog.olark.com/topic/chat-tips)

## [Improve your customer experience with the new Visitor Cobrowsing PowerUp](https://blog.olark.com/visitor-cobrowsing-powerup)

 By [Kasey Bayne](https://blog.olark.com/author/kasey-bayne)

You know the feeling: you’re on a chat with a customer, and trying to explain exactly where the “Add More” button is.

[Read More](https://blog.olark.com/visitor-cobrowsing-powerup)

[![featured image](https://blog.olark.com/hs-fs/hubfs/20170505_095723.jpg?width=840&height=460&name=20170505_095723.jpg)](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-two)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Managing a successful customer service team: How to prioritize like a farmer](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-two)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

*This is the second post in Rhoda’s Tips from a Farmer series.* [*Read her first post on working smarter, not harder*](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-one)*.*

[Read More](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-two)

[![featured image](https://blog.olark.com/hs-fs/hubfs/photo-1506704810770-7e9bbab1094b.jpg?width=840&height=460&name=photo-1506704810770-7e9bbab1094b.jpg)](https://blog.olark.com/five-quick-tips-on-how-to-say-no-to-customers)

[Customer Support](https://blog.olark.com/topic/customer-support) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [Five quick tips on how to say no to customers](https://blog.olark.com/five-quick-tips-on-how-to-say-no-to-customers)

 By [Emily Russell](https://blog.olark.com/author/emily-russell)

Saying no to a customer is one of the toughest parts of any [sales or support job](https://blog.olark.com/define-customer-service). Whether you’re telling someone that your product doesn’t have the feature they’re asking for, that their refund period has expired, or that they’re not eligible for a discount, you know you’re letting them down -- which can feel like the opposite of your goal.

[Read More](https://blog.olark.com/five-quick-tips-on-how-to-say-no-to-customers)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Screenshot_2.png?width=840&height=460&name=Screenshot_2.png)](https://blog.olark.com/a-public-apology-to-our-otherworldly-customers)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [A public apology to our otherworldly customers](https://blog.olark.com/a-public-apology-to-our-otherworldly-customers)

 By [Auxli](https://blog.olark.com/author/auxli)

At Olark, we deeply value inclusion and diversity. It has recently come to our attention that our motto “Make Business Human” is anthropocentric and excludes other sapient life forms.

[Read More](https://blog.olark.com/a-public-apology-to-our-otherworldly-customers)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2018/UK%20Customer%20Service%20Trends%20Part%202/Chat%20Shop%20Team.jpg?width=840&height=460&name=Chat%20Shop%20Team.jpg)](https://blog.olark.com/key-trends-uk-customer-service)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [The Future of Customer Service in the UK](https://blog.olark.com/key-trends-uk-customer-service)

 By [Travis McGee](https://blog.olark.com/author/travis-mcgee)

*This article is the third in our series on Customer Service trends in the United Kingdom. In part 1, our friends at Bynder explored [the rise of self-serve business data](https://blog.olark.com/uk-customer-service-trends). In part 2 we discussed [the looming impact of Brexit on small businesses](https://blog.olark.com/trends-in-uk-customer-service). Today we share what small businesses see when they look to the future of customer service in the U.K.*

[Read More](https://blog.olark.com/key-trends-uk-customer-service)

[![featured image](https://blog.olark.com/hs-fs/hubfs/imgix-404314-unsplash.jpg?width=840&height=460&name=imgix-404314-unsplash.jpg)](https://blog.olark.com/5-ways-to-know-if-remote-work-is-right-for-you)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [5 ways to know if remote work is right for you](https://blog.olark.com/5-ways-to-know-if-remote-work-is-right-for-you)

 By [Emily Russell](https://blog.olark.com/author/emily-russell)

At Olark, we love the [benefits of remote work](https://blog.olark.com/benefits-of-remote-working), but we also know that working remotely isn’t for everyone. Transitioning from an onsite role to a remote role can be a big adjustment. Here are five questions to ask yourself if you’re thinking about taking the #remotelife plunge.

[Read More](https://blog.olark.com/5-ways-to-know-if-remote-work-is-right-for-you)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/the_firehose.jpg?width=840&height=460&name=the_firehose.jpg)](https://blog.olark.com/how-do-i-control-how-many-chats-i-get)

[New Olark Users](https://blog.olark.com/topic/new-olark-users)

## [Guru's Guide to Live Chat: How do I control how many chats I get?](https://blog.olark.com/how-do-i-control-how-many-chats-i-get)

 By [Bill Thompson](https://blog.olark.com/author/bill-thompson)

I recently had an "angsty" conversation with one of our customers whose customer support team being overwhelmed with chats. Lucky for this customer, there are two very easy (and one more advanced) solutions to this issue. And lucky for you, the reader, I'm going to share them here.

If you're considering live chat, or just getting it up and running on your site, this is a common concern: How do I keep from being overwhelmed by customer chats?

[Read More](https://blog.olark.com/how-do-i-control-how-many-chats-i-get)

[![featured image](https://blog.olark.com/hs-fs/hubfs/mike-wilson-96168-unsplash.jpg?width=840&height=460&name=mike-wilson-96168-unsplash.jpg)](https://blog.olark.com/define-customer-service)

[Customer Support](https://blog.olark.com/topic/customer-support) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [How we define Customer Service: The sweet spot between sales and support](https://blog.olark.com/define-customer-service)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

In summer 2017, the Olark team decided to focus our brand and product development on a new use case: live chat for sales.

[Read More](https://blog.olark.com/define-customer-service)

[![featured image](https://blog.olark.com/hs-fs/hubfs/escalate-1.jpg?width=840&height=460&name=escalate-1.jpg)](https://blog.olark.com/best-practices-in-escalating-an-issue)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: Best practices in escalating an issue](https://blog.olark.com/best-practices-in-escalating-an-issue)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

**Question:** Help!  What should I do when I get an issue I can’t resolve in chat?

[Read More](https://blog.olark.com/best-practices-in-escalating-an-issue)

[![featured image](https://blog.olark.com/hs-fs/hubfs/22338740_10154766445275800_5952914136877527593_o.jpg?width=840&height=460&name=22338740_10154766445275800_5952914136877527593_o.jpg)](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-one)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Managing a successful customer service team: Tips from a farmer, part one](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-one)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

In addition to my role as Olark’s Director of Customer Service, I am a farmer — well, more of a smallholder, and a fledgling one at that. When I’m not in meetings or talking to customers, I can usually be found in a padded boiler suit, up to my ears in muck and surrounded by animals and vegetables.

[Read More](https://blog.olark.com/managing-a-successful-customer-service-team-tips-from-a-farmer-part-one)

[![featured image](https://blog.olark.com/hs-fs/hubfs/visitor-insights-banner.png?width=840&height=460&name=visitor-insights-banner.png)](https://blog.olark.com/visitor-insights-powerups-for-live-chat-sales)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [New Visitor Insights PowerUps — doing your live chat sales homework since 2018](https://blog.olark.com/visitor-insights-powerups-for-live-chat-sales)

 By [Kasey Bayne](https://blog.olark.com/author/kasey-bayne)

If you work in sales, you already understand the importance of doing your homework. A quick LinkedIn search, or a little browsing on a company website, can tell you so much about what someone’s interested in and how they might benefit from your product.

[Read More](https://blog.olark.com/visitor-insights-powerups-for-live-chat-sales)

[![featured image](https://blog.olark.com/hs-fs/hubfs/cheerful.jpg?width=840&height=460&name=cheerful.jpg)](https://blog.olark.com/6-ways-to-stay-cheerful-while-chatting)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: 6 ways to stay cheerful while live chatting](https://blog.olark.com/6-ways-to-stay-cheerful-while-chatting)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

**Question**: What are the best ways to keep cheerful when chatting?

[Read More](https://blog.olark.com/6-ways-to-stay-cheerful-while-chatting)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Olark%20team%20retreat.jpg?width=840&height=460&name=Olark%20team%20retreat.jpg)](https://blog.olark.com/creating-remote-watercooler-moments)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Creating remote watercooler moments](https://blog.olark.com/creating-remote-watercooler-moments)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

Are remote teams doomed to failure? Is it possible to build a positive team culture when everyone is distributed?

[Read More](https://blog.olark.com/creating-remote-watercooler-moments)

[![featured image](https://blog.olark.com/hs-fs/hubfs/wwbdconcurrent.jpg?width=840&height=460&name=wwbdconcurrent.jpg)](https://blog.olark.com/7-things-you-could-be-doing-now-to-support-more-users-at-once)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: 7 things you could be doing now to support more users at once](https://blog.olark.com/7-things-you-could-be-doing-now-to-support-more-users-at-once)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

**Question: **Wait a minute - you can talk to a bunch of customers at once with live chat?  How does that even work?

[Read More](https://blog.olark.com/7-things-you-could-be-doing-now-to-support-more-users-at-once)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Sweet%20Support.jpg?width=840&height=460&name=Sweet%20Support.jpg)](https://blog.olark.com/announcing-sweet-support)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [Nominate your service team for a Sweet Support prize!](https://blog.olark.com/announcing-sweet-support)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

Celebrating with candy is an Olark tradition. We call it Sweet Support. As part of our monthly newsletter, the support team chooses an Olarker (or two or three) who has gone above and beyond for our customers. They get a box of treats to enjoy as a fun way to show our appreciation. Anyone at Olark can receive a Sweet Support package in the mail.

[Read More](https://blog.olark.com/announcing-sweet-support)

[![featured image](https://blog.olark.com/hs-fs/hubfs/wwbdexit.jpg?width=840&height=460&name=wwbdexit.jpg)](https://blog.olark.com/exiting-a-finished-chat)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: Exiting a chat that's probably done](https://blog.olark.com/exiting-a-finished-chat)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

**Question****:** How can I elegantly wrap up a chat when I need to leave my desk?

[Read More](https://blog.olark.com/exiting-a-finished-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/photo-1460794418188-1bb7dba2720d-1.jpg?width=840&height=460&name=photo-1460794418188-1bb7dba2720d-1.jpg)](https://blog.olark.com/newlarkers-how-we-train-new-members-of-olarks-support-team-remotely)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Newlarkers: How we train new members of Olark's support team remotely](https://blog.olark.com/newlarkers-how-we-train-new-members-of-olarks-support-team-remotely)

 By [Emily Russell](https://blog.olark.com/author/emily-russell)

Last year, Olark became a remote-first company. We said goodbye to our headquarters in San Francisco and now our 40-person team works from across the US, South America and Europe. [We love the benefits of working remotely](https://blog.olark.com/benefits-of-remote-working) so much, we’re trying to help others [find a remote job](https://blog.olark.com/so-you-want-a-new-remote-job-) too!

[Read More](https://blog.olark.com/newlarkers-how-we-train-new-members-of-olarks-support-team-remotely)

[![featured image](https://blog.olark.com/hs-fs/hubfs/transcript.jpg?width=840&height=460&name=transcript.jpg)](https://blog.olark.com/send-a-transcript)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: Send a transcript!](https://blog.olark.com/send-a-transcript)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

**Question****:** I’m concerned that the visitors I chat with won’t remember everything I’ve shared with them.  Help?

[Read More](https://blog.olark.com/send-a-transcript)

[![featured image](https://blog.olark.com/hs-fs/hubfs/tim-gouw-68319.jpg?width=840&height=460&name=tim-gouw-68319.jpg)](https://blog.olark.com/olark-case-study-cram-fighter)

[Olark Customers](https://blog.olark.com/topic/olark-customers)

## [Behind the Olark: Cram Fighter](https://blog.olark.com/olark-case-study-cram-fighter)

 By [Ted Carmichael](https://blog.olark.com/author/ted-carmichael)

**What does a support-heavy business do when its customer base booms and its customer service capacity is stretched to the limit?**

[Read More](https://blog.olark.com/olark-case-study-cram-fighter)

[![featured image](https://blog.olark.com/hs-fs/hubfs/rolling-road.jpg?width=840&height=460&name=rolling-road.jpg)](https://blog.olark.com/what-ive-learned-from-talking-about-my-bipolar-disorder-at-work)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [What I've learned from talking about my bipolar disorder at work](https://blog.olark.com/what-ive-learned-from-talking-about-my-bipolar-disorder-at-work)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

*The following article originally appeared in* [Harvard Business Review](https://hbr.org/2018/01/what-ive-learned-from-talking-about-my-bipolar-disorder-at-work)*. *

Many years ago, I had to take some time off work for depression. I had a sick note from the doctor, and had disclosed that it was mental health related. After two weeks, when I was just starting to feel like I could cope again, my colleagues invited me out for the evening. I wanted to remain welded to my sofa, but I decided to go, as a way of easing myself back into my normal routine.

[Read More](https://blog.olark.com/what-ive-learned-from-talking-about-my-bipolar-disorder-at-work)

[![featured image](https://blog.olark.com/hs-fs/hubfs/christin-hume-309876-1.jpg?width=840&height=460&name=christin-hume-309876-1.jpg)](https://blog.olark.com/how-to-build-trust-with-your-customers)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [  How to Build Trust with your Customers](https://blog.olark.com/how-to-build-trust-with-your-customers)

 By [Emily Russell](https://blog.olark.com/author/emily-russell)

[Read More](https://blog.olark.com/how-to-build-trust-with-your-customers)

[![featured image](https://blog.olark.com/hs-fs/hubfs/trolls.jpg?width=840&height=460&name=trolls.jpg)](https://blog.olark.com/what-would-barbara-do-how-do-i-handle-trolls)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: How do I handle trolls?](https://blog.olark.com/what-would-barbara-do-how-do-i-handle-trolls)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

**Question****:** A really obnoxious visitor won't stop chatting with me! How can I make them go away!?!?

[Read More](https://blog.olark.com/what-would-barbara-do-how-do-i-handle-trolls)

[![featured image](https://blog.olark.com/hs-fs/hubfs/nordwood-themes-483520a.png?width=840&height=460&name=nordwood-themes-483520a.png)](https://blog.olark.com/how-to-find-a-remote-job-in-six-steps)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [How to find a remote job in 6 steps](https://blog.olark.com/how-to-find-a-remote-job-in-six-steps)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

I remember when I was first starting my search for a remote job. It was intimidating! Limited resources. Lack of support. Difficult to maneuver through jobs that were fully remote vs. those that allowed “some” work from home. I eventually found the perfect fit at Olark and it’s been amazing for my family, my life, and my sanity.

[Read More](https://blog.olark.com/how-to-find-a-remote-job-in-six-steps)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Olark%20Team%20Photos/team%20pic%20smiling%20(600x304).png?width=840&height=460&name=team%20pic%20smiling%20(600x304).png)](https://blog.olark.com/how-does-a-fully-remote-team-work-through-tricksy-support-situations)

[Customer Support](https://blog.olark.com/topic/customer-support) [Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [How does a fully remote team work through tricksy support situations?](https://blog.olark.com/how-does-a-fully-remote-team-work-through-tricksy-support-situations)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

The vast majority of questions we get at Olark are pretty simple, or at least quick for our talented team to resolve. A few times a day we get questions that are mind-boggling, unusual, new, or just plain *hard* to figure out. We have some unique and not-so unique strategies to unravel tough problems and reduce the wait time for our customers, all while thriving as a remote team. Let’s follow the path of one of these questions to see what happens!

[Read More](https://blog.olark.com/how-does-a-fully-remote-team-work-through-tricksy-support-situations)

[![featured image](https://blog.olark.com/hs-fs/hubfs/adam-solomon-472458.jpg?width=840&height=460&name=adam-solomon-472458.jpg)](https://blog.olark.com/top-benefits-of-live-chat)

[Customer Support](https://blog.olark.com/topic/customer-support) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [Top benefits of live chat vs. other online communication](https://blog.olark.com/top-benefits-of-live-chat)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

When Olark was founded, way back in 2009, most businesses offered one of two basic online communication options: email and web forms. There have been a lot of changes since then! Today, businesses communicate with customers not just via live chat, but also via online messaging, social media, and more.

[Read More](https://blog.olark.com/top-benefits-of-live-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/mmbd4.png?width=840&height=460&name=mmbd4.png)](https://blog.olark.com/best-way-to-reassure-a-visitor)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: What is the best way to reassure a vistor that you haven't forgotten about them?](https://blog.olark.com/best-way-to-reassure-a-visitor)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

**Question**: Sometimes when I'm chatting I get a visitor repeatedly checking to see that they haven't lost me. It makes me crazy! What's the best way and frequency to reassure them that I'm still working on their question?

[Read More](https://blog.olark.com/best-way-to-reassure-a-visitor)

[![featured image](https://blog.olark.com/hs-fs/hubfs/g-crescoli-468248.jpg?width=840&height=460&name=g-crescoli-468248.jpg)](https://blog.olark.com/50-ways-olark-can-help-you-level-up-sales-and-support-in-2018)

## [50+ Ways Olark can help you level up sales and support](https://blog.olark.com/50-ways-olark-can-help-you-level-up-sales-and-support-in-2018)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

While we can’t solve every problem, Olark Live Chat is a pretty powerful little chat widget that can help in some pretty big ways. We put our heads together and came up with a list of 52 tips — one for every week of the year — to help you save time and delight your customers.

[Read More](https://blog.olark.com/50-ways-olark-can-help-you-level-up-sales-and-support-in-2018)

[![featured image](https://blog.olark.com/hs-fs/hubfs/phrasing.jpg?width=840&height=460&name=phrasing.jpg)](https://blog.olark.com/does-phrasing-matter)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: Does phrasing matter?](https://blog.olark.com/does-phrasing-matter)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

*I like to end my chats with “Thanks for stopping by!” — but some of my colleagues use “It was a pleasure talking with you!” Is one better than the other? Or does it not matter?*

[Read More](https://blog.olark.com/does-phrasing-matter)

[![featured image](https://media.tenor.com/images/6d4afc905c50df00644eaed303ce654c/tenor.gif)](https://blog.olark.com/kickstart-new-year)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [9 Low effort ways to kickstart your new working year](https://blog.olark.com/kickstart-new-year)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

Getting back to work in the New Year can be a challenge for even the most diligent of over-achievers.

[Read More](https://blog.olark.com/kickstart-new-year)

[![featured image](https://blog.olark.com/hs-fs/hubfs/olark%20and%20slack.png?width=840&height=460&name=olark%20and%20slack.png)](https://blog.olark.com/live-chat-slack-app)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [\[Video\] Live chat for Slack — Meet the Olark Slack App](https://blog.olark.com/live-chat-slack-app)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

*Want to chat with your customers directly from Slack? The Olark Live Chat Slack App makes that possible! You can also share conversations with teammates in Slack, ask for help when things get busy, and celebrate together when one of your team members gets a 5-star customer rating. *

[Read More](https://blog.olark.com/live-chat-slack-app)

[![featured image](https://blog.olark.com/hs-fs/hubfs/17880371_10154307813780800_2107308700154363658_o.jpg?width=840&height=460&name=17880371_10154307813780800_2107308700154363658_o.jpg)](https://blog.olark.com/benefits-of-remote-working)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Olarkers unleashed: The benefits of remote working](https://blog.olark.com/benefits-of-remote-working)

 By [Emily Russell](https://blog.olark.com/author/emily-russell)

**This story is part of our Making Business Human series. For more on the series and our mission, [check out this post](https://blog.olark.com/making-business-human-join-the-conversation)!**

Olark has always been a remote-friendly company, but earlier this year we decided to say goodbye to our headquarters in San Francisco and fully embrace the remote life. Our team loves working remotely for reasons as unique as Olarkers are! We thought we’d share a few of these reasons with you in our own words to start a discussion about the benefits of remote work.

[Read More](https://blog.olark.com/benefits-of-remote-working)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/EOY%20Blog%20Post/Screen%20Recording%202017-12-21%20at%2003.01%20PM.gif?width=840&height=460&name=Screen%20Recording%202017-12-21%20at%2003.01%20PM.gif)](https://blog.olark.com/olark-year-in-review-2017)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Olark 2017 Year in Review](https://blog.olark.com/olark-year-in-review-2017)

 By [Ben Congleton](https://blog.olark.com/author/ben-congleton)

## And how to reach Olark during the last week of the year

<https://happyholidays2017.olark.com/#/>

Happy holidays everyone! Wherever you are, the entire Olark family wishes you all the best as we close out 2017 and get ready to flip calendars over to 2018.

[Read More](https://blog.olark.com/olark-year-in-review-2017)

[![featured image](https://blog.olark.com/hs-fs/hubfs/wwbd3.png?width=840&height=460&name=wwbd3.png)](https://blog.olark.com/humans-make-mistakes-too)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: Humans make mistakes too](https://blog.olark.com/humans-make-mistakes-too)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

***This story is part of our Making Business Human series. For more on the series and our mission, [check out this post](https://blog.olark.com/making-business-human-join-the-conversation)!***

**Q:** I sometimes make typos or mistakes in chat - what’s the best way to recover?

[Read More](https://blog.olark.com/humans-make-mistakes-too)

[![featured image](https://blog.olark.com/hs-fs/hubfs/IMG_8534.jpg?width=840&height=460&name=IMG_8534.jpg)](https://blog.olark.com/remote-celebration-lotr)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Remote Work](https://blog.olark.com/topic/remote-work)

## [Lighting of the Redwood: A remote celebration](https://blog.olark.com/remote-celebration-lotr)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

***This story is part of our Making Business Human series. For more on the series and our mission, [check out this post](https://blog.olark.com/making-business-human-join-the-conversation)!***

*….Think Morgan Freeman’s voice as you’re reading this….*

Long ago in a land called Palo Alto, four founders embarked on a journey to change online chatting. They lived and worked together in a house with a garden. In the garden grew a  faithful redwood tree, Dory.

[Read More](https://blog.olark.com/remote-celebration-lotr)

[![featured image](https://blog.olark.com/hs-fs/hubfs/wwbd2_blog_b.jpg?width=840&height=460&name=wwbd2_blog_b.jpg)](https://blog.olark.com/how-can-i-be-friendly-and-on-topic)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [What Would Barbara Do: How can I answer the question 'How are you?' in a friendly way without taking the chat off topic?](https://blog.olark.com/how-can-i-be-friendly-and-on-topic)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

***This story is part of our Making Business Human series. For more on the series and our mission, [check out this post](https://blog.olark.com/making-business-human-join-the-conversation)!***

I like to answer the question "how are you?" with "I'm excellent, thanks! Any Olark questions I can answer?"

[Read More](https://blog.olark.com/how-can-i-be-friendly-and-on-topic)

[![featured image](https://blog.olark.com/hs-fs/hubfs/joshua-ness-225844.jpg?width=840&height=460&name=joshua-ness-225844.jpg)](https://blog.olark.com/networking-like-a-human)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [Networking Like A Human](https://blog.olark.com/networking-like-a-human)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

# *...or, how to make professional friends and have fun doing it*

 

***This story is part of our Making Business Human series. For more on the series and our mission, [check out this post](https://blog.olark.com/making-business-human-join-the-conversation)!***

Does the very word “Networking” make you cringe? Does it lead to a strong desire to go home, make snacks, and curl up with 12 seasons of your favorite show?

[Read More](https://blog.olark.com/networking-like-a-human)

[![featured image](https://blog.olark.com/hs-fs/hubfs/wwbd1_blog_b.jpg?width=840&height=460&name=wwbd1_blog_b.jpg)](https://blog.olark.com/introducing-what-would-barbara-do)

[Making Business Human](https://blog.olark.com/topic/making-business-human) [Chat Tips](https://blog.olark.com/topic/chat-tips)

## [Introducing, “What Would Barbara Do?”](https://blog.olark.com/introducing-what-would-barbara-do)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

***This story is part of our Making Business Human series. For more on the series and our mission, [check out this post](https://blog.olark.com/making-business-human-join-the-conversation)!***

*Barbara is our longest-serving support agent, with over 30,000 chats to her name. Yes, 30,000!! Given that she only worked part time for most of those chats, that is one serious record.*

[Read More](https://blog.olark.com/introducing-what-would-barbara-do)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/another-banner.png?width=840&height=460&name=another-banner.png)](https://blog.olark.com/making-business-human-recognize-someone)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [Making Business Human: Bennett Awards + Recognize Someone](https://blog.olark.com/making-business-human-recognize-someone)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

*This story is part of our Making Business Human series. For more on the series and our mission, [check out this post](https://blog.olark.com/making-business-human-join-the-conversation)!*

[Read More](https://blog.olark.com/making-business-human-recognize-someone)

[![featured image](https://blog.olark.com/hs-fs/hubfs/alex-knight-199368.jpg?width=840&height=460&name=alex-knight-199368.jpg)](https://blog.olark.com/making-business-human-join-the-conversation)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [Making Business Human: Join the Conversation](https://blog.olark.com/making-business-human-join-the-conversation)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

Creating connections between customers and businesses is at the core of Olark. Since day one, the heart of our product has been about humanizing websites through chat. Our mission can really be boiled down to  a single, short statement: **Make Business Human**.

[Read More](https://blog.olark.com/making-business-human-join-the-conversation)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Netherlands%20CS%20Trends/rik-van-der-kroon-34753.jpg?width=840&height=460&name=rik-van-der-kroon-34753.jpg)](https://blog.olark.com/customer-service-trends-in-the-netherlands)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [Customer Service Trends in the Netherlands](https://blog.olark.com/customer-service-trends-in-the-netherlands)

 By [Tessa Metselaar](https://blog.olark.com/author/tessa-metselaar)

*The following article comes from Olark contributor Tessa Metselaar at* Bynder*.*

## Customer care in the Netherlands is at a crossroads.

As Rene Djuricek, Owner of Netherlands-based [Meesterslijpers](https://www.meesterslijpers.nl/) says, "The days of customers using only email and telephone to contact businesses are over. Customers want to contact a business the same way they contact their friends and family."

[Read More](https://blog.olark.com/customer-service-trends-in-the-netherlands)

[![featured image](https://lh3.googleusercontent.com/usRIR7aXVvn7Lwy47sjVRHpAMw8uBxasGBJTJWUQAUKqD8LnBhPaSjEwi86eL6YQpu2o65EbGIRE-D8BfZ9bY7nqXSes36W7Q89gqxcarfYOaT8h-19rKVVxLOpmD5KYw2BCCB4)](https://blog.olark.com/popups-that-will-boost-ecommerce-conversions)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [6 Popup Strategies That Will Help You Boost Ecommerce Conversions](https://blog.olark.com/popups-that-will-boost-ecommerce-conversions)

 By [Greg d’Aboville](https://blog.olark.com/author/greg-daboville)

*Today's guest post comes from Greg d’Aboville of WisePops, a [super easy pop-up builder platform](https://wisepops.com/). *

## It's hard to question [the impact of good customer communication on conversions](https://blog.kissmetrics.com/optimize-your-website-messaging/).

Converting website visitors is a subtle art. Some folks just need a few questions answered before they're ready to buy — which is where live chat software really shines. But others will need an extra push to decide that *now* is the right time to make a purchase. 

[Read More](https://blog.olark.com/popups-that-will-boost-ecommerce-conversions)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/RapportBoost.AI/storm_trooper_light.jpg?width=840&height=460&name=storm_trooper_light.jpg)](https://blog.olark.com/live-chat-sentiment-analysis-with-ai)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [Making Live Chat Human: Optimization vs. Sentiment Analysis](https://blog.olark.com/live-chat-sentiment-analysis-with-ai)

 By [Michael Housman](https://blog.olark.com/author/michael-housman)

## In Artificial Intelligence, a lot of people extol the ability to automate repetitive tasks.

I’m more interested in how AI can enhance human decision making. At [RapportBoost.AI](https://rapportboost.ai/), where I’m Co-Founder and Chief Data Scientist, we leverage Artificial Intelligence to help online brands communicate more effectively with their customers via live chat.

In this post I’m going to talk about three different AI technologies available to companies to enhance their live chat implementation.

[Read More](https://blog.olark.com/live-chat-sentiment-analysis-with-ai)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/rivermend/rivermend%20ATL.jpg?width=840&height=460&name=rivermend%20ATL.jpg)](https://blog.olark.com/olark-case-study-rivermend-health)

[Olark Customers](https://blog.olark.com/topic/olark-customers)

## [Behind the Olark: Managing Addiction Treatment Processes with Live Chat](https://blog.olark.com/olark-case-study-rivermend-health)

 By [Travis McGee](https://blog.olark.com/author/travis-mcgee)

Almost all of us know someone who’s been affected by addiction or mental health issues. More than 20 million Americans over the age of 12 have a substance use disorder, and from 2002-2015, the drug overdose deaths in the U.S.more than doubled. (Source: [Addiction Center](https://www.addictioncenter.com/addiction/addiction-statistics/))

[Read More](https://blog.olark.com/olark-case-study-rivermend-health)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Sarah%20Betts/Sarah%20Betts%20Cover%20Image.png?width=840&height=460&name=Sarah%20Betts%20Cover%20Image.png)](https://blog.olark.com/live-chat-gender-equality-experiment)

## [Implicit gender bias in customer service: What the data tells us](https://blog.olark.com/live-chat-gender-equality-experiment)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

## Gender in tech is definitely having a moment

  **Live Chat Gender Experiment Results**  by Olark **[live chat software for websites](https://www.olark.com)**

In the last year, many anecdotes of gender [affecting support interactions](http://www.yccert.org/Documents/CERT%20Participants%20Module/CERT%20Participants%20Manual.pdf), [VC funding](http://www.yccert.org/Documents/CERT%20Participants%20Module/CERT%20Participants%20Manual.pdf), and [crushing companies public image](http://www.yccert.org/Documents/CERT%20Participants%20Module/CERT%20Participants%20Manual.pdf) have gone viral. These have all been fascinating stories, but personal stories nonetheless. There haven’t been many numbers shared behind the stories to show the true impact.

[Read More](https://blog.olark.com/live-chat-gender-equality-experiment)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Squarespace/bennett-awards-team.png?width=840&height=460&name=bennett-awards-team.png)](https://blog.olark.com/live-chat-squarespace-examples)

[Olark Customers](https://blog.olark.com/topic/olark-customers) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [8 Awesome Examples of Olark Live Chat on Squarespace](https://blog.olark.com/live-chat-squarespace-examples)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

A few years ago, while chauffeuring me to the airport the Sunday after Thanksgiving, my mom casually suggested that I start a food blog. “You’d be such a hit!” she gushed. “We all loved your [Piecaken](https://www.nytimes.com/2015/11/26/dining/forget-turducken-its-piecaken-time.html)!”

At my age, I like to think I’m immune to parental flattery, but I never did outgrow the longing for internet fame. So, I started exploring blog platforms. I didn’t need much—a rich text editor, simple photo formatting, and basic analytics so I could chart my rise to stardom.

[Read More](https://blog.olark.com/live-chat-squarespace-examples)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/UK%20Customer%20Service%20Trends%20Cont./chris-lawton-95183.jpg?width=840&height=460&name=chris-lawton-95183.jpg)](https://blog.olark.com/trends-in-uk-customer-service)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [Emerging Trends in UK Customer Service \[Interviews\]](https://blog.olark.com/trends-in-uk-customer-service)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

## What does it take to provide the best customer service in the UK? 10 UK-based SMBs offer their thoughts.

[Read More](https://blog.olark.com/trends-in-uk-customer-service)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Mom%20and%20Customer%20Support/barb_and_kids.jpg?width=840&height=460&name=barb_and_kids.jpg)](https://blog.olark.com/customer-services-lessons-from-mom)

[Customer Support](https://blog.olark.com/topic/customer-support) [Making Business Human](https://blog.olark.com/topic/making-business-human)

## [What being a Mom has taught me about customer service](https://blog.olark.com/customer-services-lessons-from-mom)

 By [Barbara Maniar](https://blog.olark.com/author/barbara-maniar)

Hi! I’m Barbara. I’ve been chatting at [Olark](https://www.olark.com) for over four years now, and I’ve been in various forms of customer service for almost 20.

In addition to that I’m a wife, a mom and a human with my own interesting life. Just kidding - my family and work make up most of (and the best parts of) my interesting life.

When I first started working at Olark I wanted to chat. All work day, all chat. My boss wasn't sure that was such a good idea.

[Read More](https://blog.olark.com/customer-services-lessons-from-mom)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Service%20Standards/CS%20Team%20Picture.png?width=840&height=460&name=CS%20Team%20Picture.png)](https://blog.olark.com/the-olark-customer-service-standards)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [Service Standards: The challenge of making them human](https://blog.olark.com/the-olark-customer-service-standards)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

The Customer Service team at Olark recently published our first set of [service standards](https://www.olark.com/service-standards), and we’re pretty excited about it!

|  |
| --- |
| *Here we have some of the Olark Customer Service team, frolicking happily on a recent team retreat, including Dennis (holding the paper pad above his head), Emily to his left, Brian to her left, Alicia across from Brian, Rhi getting ready to make notes happen, Sarah listening attentively, and Brooke sporting our retreat hoody from Estes Park.* |

[Read More](https://blog.olark.com/the-olark-customer-service-standards)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/kit%20out%20my%20office/kitoutmyoffice-bluespot.jpg?width=840&height=460&name=kitoutmyoffice-bluespot.jpg)](https://blog.olark.com/olark-case-study-kit-out-my-office)

[Olark Customers](https://blog.olark.com/topic/olark-customers)

## [Behind the Olark: Kit Out My Office](https://blog.olark.com/olark-case-study-kit-out-my-office)

 By [Ted Carmichael](https://blog.olark.com/author/ted-carmichael)

## How live chat helped this British company extend from manufacturing into eCommerce

Blue Spot had been manufacturing for years. They made office furniture, sold it to retailers, and had a deep understanding of their competitive landscape.

So when they decided to transform their company and create an ecommerce site that sold directly to customers, they knew how to separate themselves from the competition – use live chat.

[Read More](https://blog.olark.com/olark-case-study-kit-out-my-office)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Greenrope%20Article/kat_at_chessboard.jpg?width=840&height=460&name=kat_at_chessboard.jpg)](https://blog.olark.com/how-to-organize-sales-leads-from-live-chat)

## [How to organize sales leads from live chat](https://blog.olark.com/how-to-organize-sales-leads-from-live-chat)

 By [Alessandra Ceresa](https://blog.olark.com/author/alessandra-ceresa)

## More live chat leads are great, unless you're not prepared to keep them organized.

You've installed Olark live chat software on your website, and you're ready to start talking to new customers. But are you ready to capture those conversations? And are you prepared to turn those conversations into actionable sales leads?

[Read More](https://blog.olark.com/how-to-organize-sales-leads-from-live-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/eCommerce%20Stories/mike-petrucci-131817.jpg?width=840&height=460&name=mike-petrucci-131817.jpg)](https://blog.olark.com/olark-ecommerce-case-studies)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [How three Ecommerce businesses use live chat to boost sales](https://blog.olark.com/olark-ecommerce-case-studies)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

## Need some creative ways to use live chat for ecommerce?

Here at [Olark](https://www.olark.com/), we’re continually awed by the diversity and creativity of our ecommerce customers. Who knew there were so many amazing folks out there, selling everything from [custom meal plans](http://www.noshdetox.com/) to [electronics insurance](https://upsie.com/) online?

[Read More](https://blog.olark.com/olark-ecommerce-case-studies)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Funny%20Team%20Pic%20(1000x662).jpeg?width=840&height=460&name=Funny%20Team%20Pic%20(1000x662).jpeg)](https://blog.olark.com/visual-canned-response-examples)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Visual canned response examples to make your chats more human](https://blog.olark.com/visual-canned-response-examples)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

## Chat Shortcuts that are visual - because, let's be honest: everyone loves gifs

We previously gave you some [live chat canned responses examples](https://blog.olark.com/live-chat-canned-responses-shortcuts). These Shortcuts from [Olark](https://www.olark.com) users provide a nice framework for transactional chat shortcuts. They help your live chat agents respond faster, which keeps [average response time](https://blog.kissmetrics.com/25-live-customer-chat-tips/) down and customer happiness up.

[Read More](https://blog.olark.com/visual-canned-response-examples)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Automated%20Chat%20Rules/bullseye.jpg?width=840&height=460&name=bullseye.jpg)](https://blog.olark.com/targeted-chat-tips-and-tricks-how-to-hit-the-bullseye-with-automated-live-chat-rules)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Chat targeting tips and tricks: How to hit the bullseye with automated live chat rules](https://blog.olark.com/targeted-chat-tips-and-tricks-how-to-hit-the-bullseye-with-automated-live-chat-rules)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

Do an unusual number of visitors bounce from your pricing or registration page? Have you noticed that people have a lot of questions about a particular section of your help center? Is there a page on your site that’s getting too busy with multiple calls to action—watch a video, sign up for a newsletter, and chat?

Did you know...you could address all of those issues with automated chat rules?

[Read More](https://blog.olark.com/targeted-chat-tips-and-tricks-how-to-hit-the-bullseye-with-automated-live-chat-rules)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Salesforce%20Article/SF%20whiteboard%20image.jpg?width=840&height=460&name=SF%20whiteboard%20image.jpg)](https://blog.olark.com/salesforce_integration_for_olark_live_chat)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [How to integrate Salesforce and Olark Live Chat](https://blog.olark.com/salesforce_integration_for_olark_live_chat)

 By [Fernando Takai](https://blog.olark.com/author/fernando-takai)

## For most small businesses, getting data isn't the problem.

Pageviews, sessions, opens, likes, shares, conversions, chat volume - data, and the tools to gather it, are all around us. The challenge is making data and analytics actionable.

[Read More](https://blog.olark.com/salesforce_integration_for_olark_live_chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/JIRA%20integration%20/banner-final-final.png?width=840&height=460&name=banner-final-final.png)](https://blog.olark.com/introducing-the-jira-olark-live-chat-integration-a-triumph-of-efficiency-in-customer-service)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Introducing the JIRA-Olark Live Chat Integration: A triumph of efficiency in customer service!](https://blog.olark.com/introducing-the-jira-olark-live-chat-integration-a-triumph-of-efficiency-in-customer-service)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

*We’re thrilled to announce that it’s now possible to create detailed [JIRA](https://www.atlassian.com/software/jira) tickets straight from the Olark chat console! Just enable the integration and use the !jira command to send customer bug reports and feature requests straight to the waiting arms of your engineering team.*

[Read More](https://blog.olark.com/introducing-the-jira-olark-live-chat-integration-a-triumph-of-efficiency-in-customer-service)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/collage-team-copy-smaller.jpg?width=840&height=460&name=collage-team-copy-smaller.jpg)](https://blog.olark.com/behind-the-olark-how-collage-uses-live-chat-to-hone-their-customer-service-and-product-positioning)

[Olark Customers](https://blog.olark.com/topic/olark-customers)

## [Behind the Olark: How Collage.com uses live chat to hone their customer service and product positioning](https://blog.olark.com/behind-the-olark-how-collage-uses-live-chat-to-hone-their-customer-service-and-product-positioning)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

*[Collage.com](https://www.collage.com/) is a Michigan-based ecommerce company that makes it easy to create your own professional-quality custom photo products. They offer more than 50 products—such as books, blankets, t-shirts, calendars, and more—that anyone can customize simply by uploading their favorite photos.*

[Read More](https://blog.olark.com/behind-the-olark-how-collage-uses-live-chat-to-hone-their-customer-service-and-product-positioning)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Nexcess%20-%20ECommerce%20Optimization/xmas-ornament.png?width=840&height=460&name=xmas-ornament.png)](https://blog.olark.com/ecommerce-performance-optimization-is-your-store-ready-for-black-friday-and-cyber-monday)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [eCommerce Performance Optimization: Is Your Store Ready For Black Friday And Cyber Monday?](https://blog.olark.com/ecommerce-performance-optimization-is-your-store-ready-for-black-friday-and-cyber-monday)

 By [Graeme Caldwell](https://blog.olark.com/author/graeme-caldwell)

*Today, we’re excited to bring you a guest post from our partners at [Nexcess](https://www.nexcess.net/), one of the largest web hosting providers for eCommerce stores. Nexcess talked us through a full suite of options, from simple to complex, for improving your eCommerce store’s speed and responsiveness in preparation for the holiday season. *

[Read More](https://blog.olark.com/ecommerce-performance-optimization-is-your-store-ready-for-black-friday-and-cyber-monday)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Help%20Scout%20Migration/helpscout-olark.png?width=840&height=460&name=helpscout-olark.png)](https://blog.olark.com/how-we-migrated-500k-customer-cases-to-help-scout)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [How we migrated 500K+ customer cases to Help Scout](https://blog.olark.com/how-we-migrated-500k-customer-cases-to-help-scout)

 By [Rhoda Meek](https://blog.olark.com/author/rhoda-meek)

When you have a case history in excess of half a million, the thought of switching [help desk software](https://en.wikipedia.org/wiki/Help_desk_software) can be more than a little daunting. But in June of this year, the Customer Service team at [Olark](https://www.olark.com) decided to take the plunge.

As we undertook this behemoth of a help desk migration, we made a note of some of the things we did to make it go smoothly.

Today, we’re sharing our top tips with you!

[Read More](https://blog.olark.com/how-we-migrated-500k-customer-cases-to-help-scout)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Mobile%20Olark%20Post/signal-2085202_1920.png?width=840&height=460&name=signal-2085202_1920.png)](https://blog.olark.com/mobile-friendly-olark-live-chat)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [It’s a phone! It’s a chat! It’s a mobile live chat! How to use Olark to chat on mobile](https://blog.olark.com/mobile-friendly-olark-live-chat)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

Last week, while in line at the grocery store, I checked my email on my iPhone and up popped a clearance sale announcement from my favorite running company. I’m a size medium, so I had no time to lose—millions of averaged-waisted shoppers were vying for my shorts! I made my thumbs do the cha-cha and had three pairs charged to my PayPal account in seconds flat.

[Read More](https://blog.olark.com/mobile-friendly-olark-live-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Upper%2090/Upper90_ScreenCap.png?width=840&height=460&name=Upper90_ScreenCap.png)](https://blog.olark.com/olark-case-study-upper-90)

[Olark Customers](https://blog.olark.com/topic/olark-customers) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [Behind the Olark: Upper 90 Soccer](https://blog.olark.com/olark-case-study-upper-90)

 By [Ted Carmichael](https://blog.olark.com/author/ted-carmichael)

*Olark customers often wonder—will adding another live chat agent to my team increase my sales? In a previous article, we talked to OnePageCRM about [how they used data to justify hiring another agent](https://blog.olark.com/how-to-measure-live-chat-success-with-analytics). In this article, we talk to Ben Jata, Director of Operations at [Upper 90 Soccer](https://u90soccer.com/) about the benefits he gained by adding just one new live chat agent.*

## How one Olark customer increased sales by adding more live chat agents

The old adage is, "Do what you love." Ben Jata loves soccer.

[Read More](https://blog.olark.com/olark-case-study-upper-90)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/How%20to%20write%20more%20human/image1.jpg?width=840&height=460&name=image1.jpg)](https://blog.olark.com/how-to-write-like-a-human)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Make Your Business Human: Relatable Writing](https://blog.olark.com/how-to-write-like-a-human)

 By [Brad Shorr](https://blog.olark.com/author/brad-shorr)

*Today's guest post comes from Brad Shorr, Director of Content Strategy at [Straight North](https://www.straightnorth.com/), an Internet marketing company in Chicago that provides SEO, PPC and web design services.*

## Want your website and marketing content to produce more sales?

You need to write like a human to make that happen.

[Read More](https://blog.olark.com/how-to-write-like-a-human)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Shorcuts%20Blog,%20August%202017/cans!.png?width=840&height=460&name=cans!.png)](https://blog.olark.com/live-chat-canned-responses-shortcuts)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Canned responses for live chat: An overview of Olark Shortcuts](https://blog.olark.com/live-chat-canned-responses-shortcuts)

 By [Kate Urban](https://blog.olark.com/author/kate-urban)

When you’re talking to a customer on live chat, quick responses are critical—a few seconds' delay might be all it takes for someone to go from feeling personally cared for, to wondering if you’re there at all.

[Read More](https://blog.olark.com/live-chat-canned-responses-shortcuts)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Customer%20Service%20Trends%20in%20Germany/Berlin%20(small).jpg?width=840&height=460&name=Berlin%20(small).jpg)](https://blog.olark.com/customer-service-trends-in-germany)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [Customer Service Trends in Germany](https://blog.olark.com/customer-service-trends-in-germany)

 By [Caroline Klein](https://blog.olark.com/author/caroline-klein)

*The following article comes from Olark contributor Caroline Klein at Bynder, a digital asset management platform.*

German companies are under pressure to adapt their customer service to changing customer needs and expectations. They need to understand the influence of digitization on customer service and review new channels and technologies to understand how German customer care can be improved.

[Read More](https://blog.olark.com/customer-service-trends-in-germany)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Retreats_Blog_Post/olark-tw-banner.jpg?width=840&height=460&name=olark-tw-banner.jpg)](https://blog.olark.com/how-to-reach-olark-during-our-annual-company-retreat)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [How to reach Olark during our annual company retreat](https://blog.olark.com/how-to-reach-olark-during-our-annual-company-retreat)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

Starting today (**Friday, August 11, 2017**) the Olark Customer Support team is headed to Traverse City, MI for Olark's annual company retreat.

[Read More](https://blog.olark.com/how-to-reach-olark-during-our-annual-company-retreat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Highrise%20Article%20(8.9.2017)/highrise_article_image2.jpg?width=840&height=460&name=highrise_article_image2.jpg)](https://blog.olark.com/make-your-business-human-shared-intimacy)

[Making Business Human](https://blog.olark.com/topic/making-business-human)

## [Make Your Business Human: Shared Intimacy](https://blog.olark.com/make-your-business-human-shared-intimacy)

 By [Nathan Kontny](https://blog.olark.com/author/nathan-kontny)

*You may have noticed [the new Olark homepage](https://www.olark.com/) with the credo, "Make your business human." As part of this new look and feel, we've asked our friends to share how they make their business human. Today we hear from [Nathan Kontny](https://twitter.com/natekontny) of [Highrise](https://highrisehq.com).*

I'm sure you've heard: It's never been easier to start a business. But with all that ease, there's even more and more competition. It's harder to stand out, even harder to stay relevant. What do we do?

[Read More](https://blog.olark.com/make-your-business-human-shared-intimacy)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2014/Marketing%20and%20Customer%20Support/luca-bravo-287775.jpg?width=840&height=460&name=luca-bravo-287775.jpg)](https://blog.olark.com/startup-marketing-and-customer-support)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Why Support Should be Part of Your Startup Marketing Plan](https://blog.olark.com/startup-marketing-and-customer-support)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

I'll be the first to admit that I don't know much about customer support. [My background is in public relations](https://blog.olark.com/all-hands-support-for-marketing-public-relations), as I've talked about before.

Yet, as is wont to happen in any startup, my role has expanded since I joined [Olark](https://ww.olark.com). As I've morphed from 'specialist' to 'marketing generalist,' I feel like I've read a million "how to market your startup" articles. What kind of articles you ask? Try starting with the '[Growth Marketing](https://www.appcues.com/blog/topic/growth-marketing)' section of the Appcues blog. They do a nice job capturing actionable insight.

While they often have amazing hints on growth hacking and optimizing different funnels, many articles fail to mention a strategy that may come as a surprise: customer support.

Yes, it actually involves humans, but don't be afraid: it will help you improve your product to ensure existing customers stick around longer, and maybe even buy more; and it makes it easier to attract and sell to new customers. 

How so? Let's take a look.

[Read More](https://blog.olark.com/startup-marketing-and-customer-support)

[![featured image](https://blog.olark.com/hs-fs/hubfs/olark-03-july/img_1397588164563.jpg?width=840&height=460&name=img_1397588164563.jpg)](https://blog.olark.com/all-hands-support-for-marketing-public-relations)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Why All Hands Support is beneficial for public relations (Updated)](https://blog.olark.com/all-hands-support-for-marketing-public-relations)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

[All Hands Support](https://zapier.com/learn/customer-support/everyone-on-support/) is our way of getting everyone on the team to contribute to customer support. It means that every week, every team member, even me, the PR guy, logs on for a three hour customer support shift. 

Sometimes it's easy - a few questions about pricing or automated chat rules. Sometimes it means [handling customer complaints effectively](https://blog.olark.com/how-to-handle-customer-complaints-effectively) - using what I know about customer relations to ensure that a frustrated customer gets the help they need. 

I realize that might seem a little crazy - for [Olark](https://www.olark.com) and for me - to hand over the ‘keys to the car’ for three hours, but in reality it’s invaluable, for both of us.

[Read More](https://blog.olark.com/all-hands-support-for-marketing-public-relations)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2015/How%20to%20handle%20customer%20complaints%20effectively/jaime-spaniol-182242.jpg?width=840&height=460&name=jaime-spaniol-182242.jpg)](https://blog.olark.com/how-to-handle-customer-complaints-effectively)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [How to handle customer complaints effectively](https://blog.olark.com/how-to-handle-customer-complaints-effectively)

 By [Alex Ivanovs](https://blog.olark.com/author/alex-ivanovs)

*An essential part of onboarding new customer support operators is teaching them the right way to talk to customers who aren't happy. Today Alex Ivanovs, of [Stack Diary](https://stackdiary.com/) and business/startup columnist for [Huffington Post](http://www.huffingtonpost.com/alex-ivanovs/), shares some of his tips for handling customer complaints.*

Difficult customers are part of the business process. Nobody likes dealing with them, but often we have to. It's best to be prepared for these situations - [like when a customer is typing in ALL CAPS](https://blog.olark.com/customer-typing-in-all-caps) - as some customers might take it a little bit too far.

[Read More](https://blog.olark.com/how-to-handle-customer-complaints-effectively)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2015/Simple%20CRM%20Article/roman-bozhko-251947.jpg?width=840&height=460&name=roman-bozhko-251947.jpg)](https://blog.olark.com/5-benefits-crm-customer-data)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [5 benefits of using a simple CRM](https://blog.olark.com/5-benefits-crm-customer-data)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

What's a CRM? When we use the term it typically means a customer relationship management (CRM) platform - a piece of software that makes it easy to get an at-a-glance view of every interaction a customer has with your business. 

 

[Read More](https://blog.olark.com/5-benefits-crm-customer-data)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/ClickMechanic%20Article/ClickMechanic_Homepage.jpg?width=840&height=460&name=ClickMechanic_Homepage.jpg)](https://blog.olark.com/clickmechanic-uses-olark-live-chat)

[Olark Customers](https://blog.olark.com/topic/olark-customers)

## [How ClickMechanic uses Olark Live Chat to take Guesswork Out of Auto Repairs](https://blog.olark.com/clickmechanic-uses-olark-live-chat)

 By [Travis McGee](https://blog.olark.com/author/travis-mcgee)

Bruce Springsteen once admitted, while introducing one of his many songs about car culture, “When I get under the hood, it’s like Alice lost in Wonderland. I don’t know about that stuff.” He is not alone. Much as people rely on cars for the majority of their daily travel, comprehensive (or even basic) knowledge of what goes on under the hood is in short supply.  

This, of course, is what fuels the auto repair industry. And while most auto shops recognize the long-term value of transparency and honesty, the negative perception of the typical auto mechanic endures: someone who leverages his expertise to swindle his customers by charging for nonexistent problems and egregiously marking up the costs of parts and labor.

[Read More](https://blog.olark.com/clickmechanic-uses-olark-live-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/CardRates%20Article/bonnie-kittle-186235.jpg?width=840&height=460&name=bonnie-kittle-186235.jpg)](https://blog.olark.com/5-affordable-diy-digital-business-solutions)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [5 Affordable DIY Digital Business Solutions](https://blog.olark.com/5-affordable-diy-digital-business-solutions)

 By [Ashley Dull](https://blog.olark.com/author/ashley-dull)

*Today's guest post comes from Ashley Dull, Finance Editor at Digital Brands, Inc., where she oversees content published on [CardRates.com](http://www.cardrates.com/reviews/) and [BadCredit.org](http://www.badcredit.org/ratings/). Ashley works closely with industry leaders and experts in all sectors of business and finance to develop authoritative guides, news, and advice articles with regards to audience interest. Today she's sharing some of the most helpful tools she's seen used by small- to mid-sized businesses...*

[Read More](https://blog.olark.com/5-affordable-diy-digital-business-solutions)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Webhooks/alan-bishop-49711.jpg?width=840&height=460&name=alan-bishop-49711.jpg)](https://blog.olark.com/all-your-crms-are-belong-to-us-with-webhooks)

[New Olark Users](https://blog.olark.com/topic/new-olark-users) [Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Creating Webhooks Integrations for Olark](https://blog.olark.com/all-your-crms-are-belong-to-us-with-webhooks)

 By [Fernando Takai](https://blog.olark.com/author/fernando-takai)

After reading our article on [integrating live chat and a CRM](http://www.olark.com/using-olark/how-a-crm-and-live-chat-equals-your-business-success), you're probably excited to get your CRM hooked up with Olark.

But what if you use a CRM or Help Desk platform that we don't "officially" support? No problem! to make that connection, you'll use a webhook, which happens to be my area of expertise :)

*This is an image of a fishing line by [Alan Bishop](https://unsplash.com/photos/gjshuj_QB2s?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText) on [Unsplash](https://unsplash.com/?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText). It's not a webhook, but you get the idea.*

Our former co-founder, [Zach Steindler](https://www.linkedin.com/in/steiza), alluded to this briefly in his article on [CRM Magazine](http://www.destinationcrm.com/Articles/Web-Exclusives/Viewpoints/Pair-Live-Chat-with-Helpdesk-CRM-Software-98115.aspx):

> *"Even if you're not using a big-name CRM solution, live chat platforms make it easy for developers to add basic push functionality with minimal programming."*

[Read More](https://blog.olark.com/all-your-crms-are-belong-to-us-with-webhooks)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Mailchimp/freddie_billboard.png?width=840&height=460&name=freddie_billboard.png)](https://blog.olark.com/olark-mailchimp-integration)

## [Introducing the Olark Live Chat and MailChimp integration](https://blog.olark.com/olark-mailchimp-integration)

 By [Kasey Bayne](https://blog.olark.com/author/kasey-bayne)

If you've ever had a chat with a customer and thought, "I need to make a mental note to follow-up with this person" then today's integration announcement is going to prove quite useful.

Today we've launched the [Olark Live Chat](https://www.olark.com) and [MailChimp](https://www.mailchimp.com) integration.

[Read More](https://blog.olark.com/olark-mailchimp-integration)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/ConversionXL%20Live%202017/IMG_4481.jpg?width=840&height=460&name=IMG_4481.jpg)](https://blog.olark.com/what-we-learned-at-conversionxl-live)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [What we learned at ConversionXL Live](https://blog.olark.com/what-we-learned-at-conversionxl-live)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

For me - [ConversionXL Live](https://live.conversionxl.com/) is the best conference we attend all year. More intimate than Hubspot's INBOUND conference, the true power of ConversionXL Live isn't in the sessions we attend, but the connections we make over meals, coffee, cornhole, playing Super Mario Bros., gigantic Jenga, karaoke, brewery visits, or any number of other fun activities featured at the conference.

[Read More](https://blog.olark.com/what-we-learned-at-conversionxl-live)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/uk%20customer%20support%20trends/tamara-menzi-118548.jpg?width=840&height=460&name=tamara-menzi-118548.jpg)](https://blog.olark.com/uk-customer-service-trends)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [UK Customer Service Trends](https://blog.olark.com/uk-customer-service-trends)

 By [Jack Saville](https://blog.olark.com/author/jack-saville)

*This following article comes from Olark contributor Jack Saville at Bynder Digital Asset Management. Today Jack's sharing current emerging trends for UK customer services, a topic which should prove particularly helpful for those who already have a customer base in the UK or are looking to expand.*

[Read More](https://blog.olark.com/uk-customer-service-trends)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Hubspot%20Integration/hubspot_inbound.png?width=840&height=460&name=hubspot_inbound.png)](https://blog.olark.com/olark-and-hubspot)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Introducing the Olark and HubSpot integration](https://blog.olark.com/olark-and-hubspot)

 By [Kasey Bayne](https://blog.olark.com/author/kasey-bayne)

At Olark, we're committed to making business human. Whether your sales team uses Olark Live Chat to increase leads, or provide exceptional Customer Support, creating personable, human connections starts with understanding your customers' needs.

That's why we're very excited to announce that the Olark and HubSpot CRM integration is now availble in [HubSpot Connect](https://www.hubspot.com/integrations/olark).

[Read More](https://blog.olark.com/olark-and-hubspot)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/SmartMail.io%20Article/image00.png?width=840&height=460&name=image00.png)](https://blog.olark.com/3-personalized-ecommerce-emails-you-should-send-to-customers)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [3 types of personalized eCommerce emails you should be sending your customers](https://blog.olark.com/3-personalized-ecommerce-emails-you-should-send-to-customers)

 By [Daniel Kohn](https://blog.olark.com/author/daniel-kohn)

*Today's guest post is from Daniel Kohn, CEO and co-founder of [SmartMail](http://smartmail.io/?utm_source=guestpost&utm_medium=inbound&utm_campaign=olark), a company that helps eCommerce stores and online retailers increase sales, average order value, and lifetime customer value through email. Today Daniel shares 3 ideas for personalizing emails, derived from SmartMail’s [4 highest converting email templates](http://go.smartmail.io/4-templates/?utm_source=guestpost&utm_medium=inbound&utm_campaign=olark) to help jump start your eCommerce email marketing program.*

[Read More](https://blog.olark.com/3-personalized-ecommerce-emails-you-should-send-to-customers)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Nate%20Oulman%20Article/clem-onojeghuo-178229.jpg?width=840&height=460&name=clem-onojeghuo-178229.jpg)](https://blog.olark.com/kick-your-small-business-websites-sales-into-high-gear)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Kick Your Small Business Website's Sales into High Gear with These 6 Tools](https://blog.olark.com/kick-your-small-business-websites-sales-into-high-gear)

 By [Nathan Oulman](https://blog.olark.com/author/nathan-oulman)

*Today's guest post comes from Nathan Oulman of [realestatesandpoint.net](https://realestatesandpoint.net/). Nate spends a lot of time reviewing and writing about martech software and how it can affect an organization's bottom line. In this roundup, he shares some of his favorite tools for jumpstarting lead gen in your sales funnel...*

[Read More](https://blog.olark.com/kick-your-small-business-websites-sales-into-high-gear)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/SupConf%20Seattle/supconf_seattle_team.png?width=840&height=460&name=supconf_seattle_team.png)](https://blog.olark.com/what-happens-at-supconf)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [What happens at SupConf...gets posted on the Olark blog](https://blog.olark.com/what-happens-at-supconf)

 By [Sarah Betts](https://blog.olark.com/author/sarah-betts)

*\[editor's note\] The Olark team just got back from [SupConf Seattle](http://supconf.supportdriven.com/) where we spent the days learning and the evenings hanging with our Support sisters and brothers. It was a lot - from the great food of Seattle, to the inspiring talks, the workshops, the coffee, the coffee, the coffee, the cof...you get it. They have good coffee in Seattle. As we start to mentally unpack it, we want to share what we learned. Peter shared a transcribed version of his [AI talk on Medium](https://chatbotslife.com/are-you-a-robot-or-staying-human-in-an-artificial-world-997128152ea9). And today, Sarah a.k.a. "Betts" shares her key takeaways from SupConf...*

[Read More](https://blog.olark.com/what-happens-at-supconf)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/SDX/breather-163395.jpg?width=840&height=460&name=breather-163395.jpg)](https://blog.olark.com/why-ongoing-education-is-vital-to-a-customer-support-team)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [Why ongoing education is vital to a customer support team](https://blog.olark.com/why-ongoing-education-is-vital-to-a-customer-support-team)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

## *Introducing Support Driven Exposition (SDX)*

We've talked before about how ongoing education is a pillar here at Olark. We've set a number of ways to enable[teaching within our teams](https://medium.com/@OlarkLiveChat/teaching-within-our-team-4df7b94da100) - onboarding, presentations, newsletters, retreats. We really want colleagues to share what they've learned with others.

[Read More](https://blog.olark.com/why-ongoing-education-is-vital-to-a-customer-support-team)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Performline/helloquence-61189.jpg?width=840&height=460&name=helloquence-61189.jpg)](https://blog.olark.com/why-consider-regulatory-and-brand-compliance-in-live-chat)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Why you should consider regulatory and brand compliance in live chat](https://blog.olark.com/why-consider-regulatory-and-brand-compliance-in-live-chat)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

## *Introducing the Olark and PeformLine integration*

There are plenty of reasons why you want to review your transcripts. We've written before about how reviewing customer conversations can give you [an advantage to overcoming objections in your sales funnel.](https://blog.olark.com/live-chat-in-the-sales-funnel) It's also valuable in understanding where your chats are originating, so you can understand what pages may need optimizing.

[Read More](https://blog.olark.com/why-consider-regulatory-and-brand-compliance-in-live-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/social-suggested-images/olark-team-2016.jpg?width=840&height=460&name=olark-team-2016.jpg)](https://blog.olark.com/olark-live-chat-a-gold-stevie-award-winner)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Olark Live Chat named a 2017 Gold Stevie Award winner](https://blog.olark.com/olark-live-chat-a-gold-stevie-award-winner)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

## Thank you, customers, for helping Olark win gold in the "Customer Service Department of the Year" category

If you're not familiar with [The Stevie Awards for Sales & Customer Service](http://stevieawards.com/), they honor customer service, contact center, business development and sales professionals. More than 2,300 organizations of all sizes and in virtually every industry were evaluated in this year’s competition. More than 75 members of several specialized judging committees determined the Gold, Silver and Bronze Stevie Award placements from among the Finalists during final judging earlier this month.

[Read More](https://blog.olark.com/olark-live-chat-a-gold-stevie-award-winner)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/nutshell/ahs_nutshell.jpg?width=840&height=460&name=ahs_nutshell.jpg)](https://blog.olark.com/the-olark-and-nutshell-integration)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Olark + Nutshell: How a CRM will help your team close sales](https://blog.olark.com/the-olark-and-nutshell-integration)

 By [Nick Oliverio](https://blog.olark.com/author/nick-oliverio)

## How are you tracking live chat leads?

If your current system for tracking leads in your sales funnel or support queue involves a spreadsheet, or matching transcripts with emails, or post-it notes stuck to your desk - then it's time to try a CRM.

We'd like to introduce our newest integration partner, [Nutshell](https://www.nutshell.com/blog/nutshell-olark-why-live-chat-is-the-secret-weapon-for-customer-satisfaction/), a [CRM platform](http://searchcrm.techtarget.com/definition/CRM) for small businesses, built by a team that shares our commitment to excellent Customer Support. (They're also our neighbors, just a few blocks down from our Ann Arbor, MI office.)

[Read More](https://blog.olark.com/the-olark-and-nutshell-integration)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Chatbots%20Part%202/4b%20-%20Burger%20King%203.png?width=840&height=460&name=4b%20-%20Burger%20King%203.png)](https://blog.olark.com/chatbots-for-ecommerce)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [Are chatbots useful? A narrative of adventures in the seas of eCommerce](https://blog.olark.com/chatbots-for-ecommerce)

 By [Ted Carmichael](https://blog.olark.com/author/ted-carmichael)

*When last we heard from our intrepid traveler Ted, he was wandering [the brave new world of chatbots](https://blog.olark.com/shopping-with-ecommerce-chatbots) in search of a pair of pants. Ted's first adventure took him to a few different platforms and bots, and while he ALMOST succeeded in buying pants using only chatbots, he ultimately came home empty handed. Not to be deterred, Ted has once again ventured forth from the realm of humans to see if the chatbots are any more helpful...*

[Read More](https://blog.olark.com/chatbots-for-ecommerce)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Sales%20Shortcuts/sales_shortcuts_converting_a_customer.png?width=840&height=460&name=sales_shortcuts_converting_a_customer.png)](https://blog.olark.com/live-chat-in-the-sales-funnel)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Where does live chat fit in the sales funnel?](https://blog.olark.com/live-chat-in-the-sales-funnel)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*Maintaining consistency and immediacy when faced with a question like, "How are you better than your competitor?" can be tricky for anyone. Even more so when that question comes in over live chat. So we came up with a system to use Olark Shortcuts to help our team respond, and wanted to share it with your team. And if you try it, we'll buy you pizza...*

[Read More](https://blog.olark.com/live-chat-in-the-sales-funnel)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Help%20Scout%20Article/girl_on_phone.png?width=840&height=460&name=girl_on_phone.png)](https://blog.olark.com/5-tips-for-integrating-chat-into-your-customer-support)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [5 Tips for integrating chat into your customer support](https://blog.olark.com/5-tips-for-integrating-chat-into-your-customer-support)

 By [Mat Patterson](https://blog.olark.com/author/mat-patterson)

## Build a company your customers love with more human, more helpful [customer support tools](https://www.helpscout.net/free-help-desk).

*The following article was written by Mat Patterson, Customer Evangelist at [Help Scout](https://www.helpscout.net/). It coincides with a recent webinar we did with Help Scout and Denise Twum, Head of Customer Support, [Issuu](https://issuu.com/). You can see the full webinar conversation on the [Olark Live Chat YouTube channel](https://www.youtube.com/watch?v=-LuYLDgX4Is).*

[Read More](https://blog.olark.com/5-tips-for-integrating-chat-into-your-customer-support)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/Tim%20Parry%20-%20NRF%20article/BIG_Show_Attendees_What_it_will_take_to_thirve_in_a_Global_market.jpg?width=840&height=460&name=BIG_Show_Attendees_What_it_will_take_to_thirve_in_a_Global_market.jpg)](https://blog.olark.com/3-big-ideas-from-the-nrf-big-show-for-small-retail-success)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [3 Big Ideas from the NRF Big Show for Small Retail Success](https://blog.olark.com/3-big-ideas-from-the-nrf-big-show-for-small-retail-success)

 By [Tim Parry](https://blog.olark.com/author/tim-parry)

*Today's article comes from [Tim Parry](https://www.linkedin.com/in/tim-parry), who's been covering the retail and eCommerce industry for the last 10+ years now. Last month, Tim attended the retail industry's largest tradeshow and returned with some observations on how SMBs can apply lessons learned by the world's largest retailers...*

[Read More](https://blog.olark.com/3-big-ideas-from-the-nrf-big-show-for-small-retail-success)

[![featured image](https://blog.olark.com/hs-fs/hubfs/valentines.png?width=840&height=460&name=valentines.png)](https://blog.olark.com/the-power-of-love-how-to-turn-valentines-day-customers-into-lifelong-customers)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [The power of love: How to turn Valentine’s Day customers into lifelong customers](https://blog.olark.com/the-power-of-love-how-to-turn-valentines-day-customers-into-lifelong-customers)

 By [Sarah Karney](https://blog.olark.com/author/sarah-karney)

*Today's post comes from our friends at BigCommerce, the all-in-one shopping cart software that helps you accept payments, grow sales, and builld a gorgeous website (and bonus: integrates with Olark Live Chat!). Check out [our integration](https://www.olark.com/help/bigcommerce) and learn more about [BigCommerce](https://www.bigcommerce.com/) here. *

Are you still recovering from the whirlwind of 2016’s end-of-year holiday shopping sprees? Ready or not, here Valentine’s Day comes, and though it may not be as monumental in terms of driving revenue as Black Friday is, it’s still a huge opportunity for your online store.

[Read More](https://blog.olark.com/the-power-of-love-how-to-turn-valentines-day-customers-into-lifelong-customers)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2015/Escalate%20an%20Issue/abdullah-oguk-256739.jpg?width=840&height=460&name=abdullah-oguk-256739.jpg)](https://blog.olark.com/let-me-escalate-this-to-an-engineer)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [How to handle customer complaints effectively - Avoid escalation](https://blog.olark.com/let-me-escalate-this-to-an-engineer)

 By [Joe Westhead](https://blog.olark.com/author/joe-westhead)

Raise your hand if a support agent has ever told you, “Let me escalate this to an engineer…”

I think this is a risky tactic for the success of a customer relationship over time. I have an idea how to prevent it and I want to know what you think.

Hopefully you're familiar with our practice of [All Hands Support](https://www.olark.com/customers/why-we-do-all-hands-support). I'm proposing we take that to the next level with 'All Hands Ownership.'

[Read More](https://blog.olark.com/let-me-escalate-this-to-an-engineer)

[![featured image](https://blog.olark.com/hubfs/Blog_Images/2017/OnepageCRM/header-illustration.svg)](https://blog.olark.com/how-to-measure-live-chat-success-with-analytics)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Does live chat work? How to measure success analytically](https://blog.olark.com/how-to-measure-live-chat-success-with-analytics)

 By [Nick Oliverio](https://blog.olark.com/author/nick-oliverio)

When first starting with [live chat for your website](https://www.olark.com), there are a LOT of options for tools and platforms that you can use alongside chat to improve your customer experience.

I mean, this article from Appcues shows you [60 different tools that will improve your customer experience](http://www.appcues.com/blog/user-engagement-tools), and that's just one article!

In the fast-moving worlds of SaaS and ecommerce, it helps to focus on picking a CRM first. [CRMs, Help Desks, and Knowledge Bases come in all shapes and sizes](https://blog.olark.com/history-of-crm-software), so it's important to evaluate each option based on what will make make your business most successful. Doing so will make it easier for you to customize customer conversations, and analytically highlight the strengths and weaknesses of your communication channels. 

[Read More](https://blog.olark.com/how-to-measure-live-chat-success-with-analytics)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2017/customer_relationships.jpg?width=840&height=460&name=customer_relationships.jpg)](https://blog.olark.com/history-of-crm-software)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [The history of CRM software: How did we get here and where are we headed?](https://blog.olark.com/history-of-crm-software)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*Happy New Year! In the past, we've talked about [why it's important to connect live chat with a CRM](http://www.destinationcrm.com/Articles/Web-Exclusives/Viewpoints/Pair-Live-Chat-with-Helpdesk-CRM-Software-98115.aspx): it helps keep sales leads and customer records in order; and will make future customer conversations more personalized, increasing the likelihood of closing a sale or keeping a customer. In short, a [live chat CRM integration](https://blog.olark.com/how-a-crm-and-live-chat-equals-your-business-success) will help you achieve your business goals. If one of your resolutions this is to integrate with a CRM then it's best to start at the beginning, with a quick overview of the history of CRM software.*

In our increasingly over connected world, there are more opportunities for business people to develop relationships with prospects, customers and their influencers than ever before. Therein, however, lies a daunting challenge: how do businesses cut through the noise to effectively develop relationships with customers, prospects and their influencers that help them grow?

*How do you cut through the crowd to connect with the right customer?*

Advancements in Customer Relationship Management (CRM) software are helping us find answers to this question.

[Read More](https://blog.olark.com/history-of-crm-software)

[![featured image](https://blog.olark.com/hs-fs/hubfs/drip-emails/olark-team-2016.jpg?width=840&height=460&name=olark-team-2016.jpg)](https://blog.olark.com/olark-holiday-hours-2016)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [How to reach Olark during the 2016 holidays](https://blog.olark.com/olark-holiday-hours-2016)

 By [Ben Congleton](https://blog.olark.com/author/ben-congleton)

Can you believe that it's almost 2017?  At Olark we end each year with a reduced support schedule to give our entire team an opportunity to reflect and spend time with their families.

Starting **Monday, December 26** our team will be taking time away from the computer to join family and friends for the holiday season. Our regular support schedule will resume on **Tuesday, January 3**.

[Read More](https://blog.olark.com/olark-holiday-hours-2016)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Sharebird%20Article/crazy_egg.png?width=840&height=460&name=crazy_egg.png)](https://blog.olark.com/5-marketing-tools-that-will-get-you-more-sales)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [5 Marketing Tools That Will Get You More Sales Meetings (Hint: They Are All Free To Start)](https://blog.olark.com/5-marketing-tools-that-will-get-you-more-sales)

 By [Alex Lopes](https://blog.olark.com/author/alex-lopes)

*Over on the Zapier blog, we were recently reminded to [maximize taxible deductions by purchasing software subscriptions before the new year](https://zapier.com/blog/annual-software-subscriptions/). Good advice to follow, but where should you invest your money?*

[Read More](https://blog.olark.com/5-marketing-tools-that-will-get-you-more-sales)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2016/Front%20Aritcle/olark+front.png?width=840&height=460&name=olark+front.png)](https://blog.olark.com/olark-and-front)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Now available for Olark: Front, the inbox for teams](https://blog.olark.com/olark-and-front)

 By [Kasey Bayne](https://blog.olark.com/author/kasey-bayne)

We're coming to an end of a busy, busy year here at Olark Live Chat, but before we close the books on 2016, we have one more integration partner to add to our redesigned [Integrations Portal](https://www.olark.com/settings/integrations).

Today we're announcing that we've teamed up with [Front](https://hello.olark.com/e1t/c/*W7lL90B1JB6y6W65W_fS3vS6gC0/*W6l-33T4y8BygN5rwydZd3PQF0/5/f18dQhb0Smh-8XJ9qWW7FxDQZ6ghkRDVWs4R056t330W5r8vwP3mm44LVQc8BZ1kbTpFW1nPLDM81gM8-N7d-tJnQJ99nW8tsRGB60-DrpN2KFWMcH5775W8WSVMg2NTlX_W7MPM428W2c9WW32CQ2l8jxMNSW1VwV0k3HbcNkW1SdKWJ32j3_JW8FfRXd2QxXphW1ZcjVf1txG9NW6GsfdK8XNh8_W7JMfRK1xZMBvN6Csl3cjmvX7W1KFnWn1WcgwqMsC3pnkV4QwW1PQmkG1S37_MVn5KL22F-_7xW1x-dR-54HZwgW5dxpc41LPR1MW2NVr-Q7x2S5wMw-1scx0__MN47kmVPnlLP3W2Td9YF2SZVJmW5HFzhY7dr9qWW72YqDy3KVd-hW5MsGxK8xSvGkW3dNJNC5VH9CCW12qclB8y3phXW4CBZHg4nXLQvW55zvqG8H3QYfW5t2kR_6DzbJDW3Xsrxn1MTDV2V17TbT8_NcGP103)to launch a native integration that makes it easy to access all of your customer conversations and messages in one place.

[Read More](https://blog.olark.com/olark-and-front)

[![featured image](https://blog.olark.com/hs-fs/hubfs/helpscout-olark.png?width=840&height=460&name=helpscout-olark.png)](https://blog.olark.com/olark-and-help-scout)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Make customer service more human by combining Olark and Help Scout](https://blog.olark.com/olark-and-help-scout)

 By [Kasey Bayne](https://blog.olark.com/author/kasey-bayne)

## More choices. More power to you. 

We've talked before about [why it's important to connect Olark Live Chat and a CRM or help desk solution](http://www.destinationcrm.com/Articles/Web-Exclusives/Viewpoints/Pair-Live-Chat-with-Helpdesk-CRM-Software-98115.aspx). It makes the qualitative data contained in transcripts actionable and more valuable, improving retention and increasing the likelihood of future sales.

As an independent live chat platform, our value is multiplied by the number of platforms we enable our users to connect with. By offering you more platform options to connect with, we increase the power you have to provide a high quality customer experience.

[Read More](https://blog.olark.com/olark-and-help-scout)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/winter-holiday-993242_960_720.jpg?width=840&height=460&name=winter-holiday-993242_960_720.jpg)](https://blog.olark.com/how-to-manage-customer-service-during-the-holidays)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [How to manage Customer Service during the holidays](https://blog.olark.com/how-to-manage-customer-service-during-the-holidays)

 By [Peggy Emch](https://blog.olark.com/author/peggy-emch)

*Today's blog post comes from Olark user [Timesheets.com](https://timesheets.com/) who shares how businesses can prepare for balancing employee time off requests during the busy holiday shopping season...*

Congratulations - Black Friday and Cyber Monday are over! But as you know, we're not finished with the holiday shopping season yet. As Jordan Vidra said in a recent [Olark holiday ecommerce webinar](https://blog.olark.com/omnichannel-retail-tips-for-holiday-shopping-season):

> *"Customer interaction volume at Homage goes up starting with Black Friday and stays high through Christmas, and even after Christmas with returns and exchanges."*

This sustained increase in customer interactions makes staffing customer service over the next month tricky. Many employees want to take vacation to spend the holidays with friends and family, leaving businesses with fewer staff than is ideal for helping holiday shoppers.

[Read More](https://blog.olark.com/how-to-manage-customer-service-during-the-holidays)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/homage_cavs.png?width=840&height=460&name=homage_cavs.png)](https://blog.olark.com/omnichannel-retail-tips-for-holiday-shopping-season)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [\[Video\] Omnichannel retailer Homage shares customer support tips for holiday shopping season](https://blog.olark.com/omnichannel-retail-tips-for-holiday-shopping-season)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*This is part 2 of our holiday shopping season ecommerce webinar series. In part 1, [StellaService discusses why retailers are discontinuing email support](https://blog.olark.com/8-things-retailers-should-know-before-the-holiday-shopping-season) and instead adding more help on live chat. In today's discussion, Jordan Vidra of [Homage](https://www.homage.com/) talks about how his company creates unique connections with every customer, and how their lean team staffs accordingly to handle the holiday shopping rush. \[-Karl\]*

[Read More](https://blog.olark.com/omnichannel-retail-tips-for-holiday-shopping-season)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/mall_shoppers.jpg?width=840&height=460&name=mall_shoppers.jpg)](https://blog.olark.com/8-things-retailers-should-know-before-the-holiday-shopping-season)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [\[Video\] 8 things retailers should know before the holiday shopping season](https://blog.olark.com/8-things-retailers-should-know-before-the-holiday-shopping-season)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*Last week I sat down with [Carol Krakowski](https://www.linkedin.com/in/carolkrakowski) of [StellaService](https://stellaservice.com/) to discuss data and trends that are driving change in the retail customer experience. We covered a wide range of topics, from eCommerce to live chat to Facebook Messenger. You can view our entire conversation in the video below, or scroll down to the highlights. \[-Karl\]*

[Read More](https://blog.olark.com/8-things-retailers-should-know-before-the-holiday-shopping-season)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/outsourcing%20customer%20service%20upwork%20post.png?width=840&height=460&name=outsourcing%20customer%20service%20upwork%20post.png)](https://blog.olark.com/outsourcing-customer-service-agents)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [Step-by-Step Guide to Outsourcing Live Chat Customer Service Agents](https://blog.olark.com/outsourcing-customer-service-agents)

 By [Sunir Shah](https://blog.olark.com/author/sunir-shah)

Do you have enough staff to handle customer service?

Are you letting customers fall through the cracks because you can't respond to their questions fast enough?

Are you holding back from fully staffing live chat because you need all hands to focus on email or phone?

[Read More](https://blog.olark.com/outsourcing-customer-service-agents)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/buildtools.png?width=840&height=460&name=buildtools.png)](https://blog.olark.com/how-to-sell-more-with-live-chat-shorten-the-sales-cycle)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [A day in the life of a live chat salesperson](https://blog.olark.com/how-to-sell-more-with-live-chat-shorten-the-sales-cycle)

 By [John Dubock](https://blog.olark.com/author/john-dubock)

*\[Editor's Note\] Today's article comes from an Olark friend, Mr. [John Dubock](https://www.linkedin.com/in/johndubock), a software specialist for [BuildTools.com](https://www.buildtools.com). John first wrote us to share some of the huge sales numbers he was getting from chat on his company's site, so we asked him to share what his sales day on chat is like. If you have questions about his setup, or specific tactics for selling, leave them in the comments and John will get back to you like he does on chat...ASAP! \[-Karl\]* 

Salespeople today have amazing selling tools to choose from, but they really only need two: a chat platform and their favorite CRM.

[Read More](https://blog.olark.com/how-to-sell-more-with-live-chat-shorten-the-sales-cycle)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Disruptive_Advertising_PPC/ppc.jpg?width=840&height=460&name=ppc.jpg)](https://blog.olark.com/how-to-combine-ppc-ads-and-olark-live-chat-to-increase-conversions)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [How to combine PPC ads and Olark Live Chat to increase conversions](https://blog.olark.com/how-to-combine-ppc-ads-and-olark-live-chat-to-increase-conversions)

 By [Jacob Baadsgaard](https://blog.olark.com/author/jacob-baadsgaard)

*Today's guest post is by Jacob Baadsgaard, founder and CEO of [Disruptive Advertising](http://www.disruptiveadvertising.com/). Previously Jacob showed us [how to create content specific proactive live chat prompts](https://blog.olark.com/live-chat-for-content-marketing). Today he explains how to create proactive chat prompts specific to a PPC ad campaign.*

[Read More](https://blog.olark.com/how-to-combine-ppc-ads-and-olark-live-chat-to-increase-conversions)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/3_Ways_to_Increase_Credibility_and_Conversions/increase-conversion-rates.jpg?width=840&height=460&name=increase-conversion-rates.jpg)](https://blog.olark.com/three-ways-to-increase-conversion-rates)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [3 quick fixes to improve conversion rates on your website](https://blog.olark.com/three-ways-to-increase-conversion-rates)

 By [Brandon Leibowitz](https://blog.olark.com/author/brandon-leibowitz)

*Today's guest post is from Brandon Liebowitz, founder of [SEO Optimizers](https://seooptimizers.com/).*

[Read More](https://blog.olark.com/three-ways-to-increase-conversion-rates)

[![featured image](https://blog.olark.com/hs-fs/hubfs/widget-hero-livechat-1dab0f3c9bc9fae492b5f60500107ee4-1.png?width=840&height=460&name=widget-hero-livechat-1dab0f3c9bc9fae492b5f60500107ee4-1.png)](https://blog.olark.com/groove-launch)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Get more from Olark with Groove help desk](https://blog.olark.com/groove-launch)

 By [Kasey Bayne](https://blog.olark.com/author/kasey-bayne)

One of our goals here at Olark is to [help all of your systems work together](https://www.olark.com/integrations) to provide the best possible customer experience. With that, we’re excited to announce the revamped [Olark Live Chat and Groove help desk integration](https://www.groovehq.com/better/live-chat?ajs_event=Referred%20By%20Olark).

[Read More](https://blog.olark.com/groove-launch)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Olark_and_Google_Analytics/OLC_GA_ebook_cover.png?width=840&height=460&name=OLC_GA_ebook_cover.png)](https://blog.olark.com/olark-and-google-analytics-documentation-update)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Olark Live Chat and Google Analytics integration documentation](https://blog.olark.com/olark-and-google-analytics-documentation-update)

 By [Alicia Suttie](https://blog.olark.com/author/alicia-suttie)

Here at Olark, we’re committed to building integrations with complementary analytics, CRM, and help desk platforms that will boost our users' business.

Google Analytics (GA) is one of our most popular integrations, and is arguably the most popular web analytics service in the world. [Data from BuiltWith](http://trends.builtwith.com/analytics/Google-Analytics) shows that nearly 76% of the 100,000 top websites in the world use GA. And here at Olark, we found that more than 40% of our paying customers use [the Olark and Google Analytics integration](https://www.olark.com/help/google-analytics).

However, for a long time GA was a major customer support bottleneck for us. We knew enough to handle most basic GA questions, but none of us were GA experts or used GA on a regular basis, and so as a team we would struggle with deeper or more specific customer questions.

[Read More](https://blog.olark.com/olark-and-google-analytics-documentation-update)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/OLC_GA_ebook_cover.png?width=840&height=460&name=OLC_GA_ebook_cover.png)](https://blog.olark.com/creating-live-chat-segments-in-google-analytics)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [\[Whitepaper\] Olark + Google Analytics: Live chat business intelligence](https://blog.olark.com/creating-live-chat-segments-in-google-analytics)

 By [David Kutcher](https://blog.olark.com/author/david-kutcher)

*The following is an excerpt from our whitepaper on Olark Live Chat and Google Analytics, written by David Kucher of [Confluent Forms](http://www.confluentforms.com/). To download the entire whitepaper, which includes step-by-step instructions for creating segments, visit [the whitepaper download page](https://hello.olark.com/google_analytics_whitepaper).*

[Read More](https://blog.olark.com/creating-live-chat-segments-in-google-analytics)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Infographics/The-Top-8-Customer-Experience-Trends-in-2016.jpg?width=840&height=460&name=The-Top-8-Customer-Experience-Trends-in-2016.jpg)](https://blog.olark.com/what-is-customer-experience)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [What is Customer Experience?](https://blog.olark.com/what-is-customer-experience)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

In his article, [How to Create a Better Customer Experience](http://www.forbes.com/sites/shephyken/2016/08/06/how-to-create-a-better-customer-experience/#60edd3dd7456), Shep Hyken says, "There is no doubt that creating a better customer experience translates into revenue." Everyone can agree that a good Customer Experience is good for business. 

[Read More](https://blog.olark.com/what-is-customer-experience)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/20160606_172246.jpg?width=840&height=460&name=20160606_172246.jpg)](https://blog.olark.com/what-is-the-olark-parental-leave-plan)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [\[Podcast\] What is the Olark parental leave plan?](https://blog.olark.com/what-is-the-olark-parental-leave-plan)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

Olark Live Chat offers its employees 12 weeks of paid parental leave, which includes paternity, maternity or adoption. Policies like this, and our vacation bonus, helped us earn a [2016 When Work Works Award,](http://www.whenworkworks.org/about-us/news-press/when-work-works-award-winners-announced) and require a lot of behind-the-scenes work before they see the light of day.

[Read More](https://blog.olark.com/what-is-the-olark-parental-leave-plan)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Upsie_Case_Study/image1.jpg?width=840&height=460&name=image1.jpg)](https://blog.olark.com/instill-customer-confidence-at-checkout-olark)

[Olark Customers](https://blog.olark.com/topic/olark-customers)

## [\[Case Study\] How Upsie uses Olark to instill customer confidence at checkout](https://blog.olark.com/instill-customer-confidence-at-checkout-olark)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*[Clarence Bethea](https://twitter.com/clarence_bethea) created [Upsie](https://upsie.com/) because he wanted to make it easier for consumers to buy the right kind of warranty for their personal electronics. He also knows it's tricky to convince customers they need a warranty, so he started using [Olark](https://www.olark.com) to address their sales objections at the right time...*

With consumer electronics, [the checkout is an important part of the customer experience](https://blog.kissmetrics.com/improve-customer-checkout-experience/). This is the point where the store gets one last upsell opportunity: the warranty. 

"Customers always, ALWAYS have a question about warranties. They want to protect their new purchase, but don't want to be tricked into purchasing an overpriced warranty," says Clarence Bethea, founder of Upsie. "In brick-and-mortar stores, customers only get to ask warranty questiosn when they're checking out, which might seem like a logical point to have that discussion, but in reality it's tough for both the consumer and the store employee fielding the question. The store employee at check out has intructions to keep the line moving, or might not have been trained on warranty questions, so the interaction is often rushed and doesn't instill confidence in the consumer. We knew we could improve that customer experience."  

[Read More](https://blog.olark.com/instill-customer-confidence-at-checkout-olark)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/add-operator.png?width=840&height=460&name=add-operator.png)](https://blog.olark.com/olark-pricing-plan-change)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Announcing a new, simpler pricing plan](https://blog.olark.com/olark-pricing-plan-change)

 By [Kasey Bayne](https://blog.olark.com/author/kasey-bayne)

You asked, and we listened: announcing a new, simpler pricing plan from Olark. 

[Read More](https://blog.olark.com/olark-pricing-plan-change)

[![featured image](https://blog.olark.com/hs-fs/hubfs/patrick-tomasso-71909-unsplash.jpg?width=840&height=460&name=patrick-tomasso-71909-unsplash.jpg)](https://blog.olark.com/live-chat-for-content-marketing)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Make the most of your content marketing with content-specific chat prompts](https://blog.olark.com/live-chat-for-content-marketing)

 By [Jacob Baadsgaard](https://blog.olark.com/author/jacob-baadsgaard)

*Today's guest post is by Jacob Baadsgaard, founder and CEO of [Disruptive Advertising](http://www.disruptiveadvertising.com).*

Content marketing is a key component for any business that wants to generate more leads. It's the "Swiss Army Knife" of online marketing:

- Need better SEO rankings? [Great content helps with that](https://blog.kissmetrics.com/seo-is-content-marketing/).
- Need better PPC performance? [People love to click on](http://contentmarketinginstitute.com/2013/06/produce-more-effective-content-marketing-ppc/) and share great content.
- Want to nurture or grow your audience? [Content marketing is great for that](http://www.pardot.com/blog/where-content-marketing-and-lead-nurturing-meet/), too.

But…what if there was a way to help your content perform better? To get more conversions from all of that content you spend so many hours producing?

[Read More](https://blog.olark.com/live-chat-for-content-marketing)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/5_Ways_in_Online_Retail/bonobos.jpeg?width=840&height=460&name=bonobos.jpeg)](https://blog.olark.com/5-ways-to-increase-conversions-in-online-retail)

[eCommerce and Retail](https://blog.olark.com/topic/ecommerce-and-retail)

## [5 ways to increase conversions in online retail](https://blog.olark.com/5-ways-to-increase-conversions-in-online-retail)

 By [Jessica Mizerak](https://blog.olark.com/author/jessica-mizerak)

Being 'human' is having a moment right now in the world of ecommerce marketing. 

After years of a full-on automation craze, and as [the talk of chatbots heats up](https://blog.olark.com/shopping-with-ecommerce-chatbots), savvy marketers realize we must be more personal in our customer communication. 

Now, instead of “SEO” and “automatic,” ecommerce managers are focused on terms like “customer experience strategy.”

[Read More](https://blog.olark.com/5-ways-to-increase-conversions-in-online-retail)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/bombas_team_photo.jpg?width=840&height=460&name=bombas_team_photo.jpg)](https://blog.olark.com/footwear-meets-philanthropy-at-bombas)

[Olark Customers](https://blog.olark.com/topic/olark-customers)

## [\[Case Study\] Footwear meets philanthropy at Bombas](https://blog.olark.com/footwear-meets-philanthropy-at-bombas)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

The footwear industry is full of compelling and fashionable brands, as shoes have long been considered expressions of personality. Socks, on the other hand, might be considered the less glamorous counterpart to shoes in the footwear industry.

However, one company, [Bombas](http://www.bombas.com/), is out to raise the standard for style and comfort when it comes to the socks we slip on our feet every day. But Bombas’ ambitions go beyond developing the best socks in the world—through its “Buy-One, Give-One” model, the company is working to ensure that no human being in need of socks ever has to go without.

[Read More](https://blog.olark.com/footwear-meets-philanthropy-at-bombas)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Bots_and_Pants_article/cosplay-955153_960_720.jpg?width=840&height=460&name=cosplay-955153_960_720.jpg)](https://blog.olark.com/shopping-with-ecommerce-chatbots)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Are chatbots useful? An eCommerce quest to buy pants](https://blog.olark.com/shopping-with-ecommerce-chatbots)

 By [Ted Carmichael](https://blog.olark.com/author/ted-carmichael)

For too long, I ignored my closet. My pants situation was dire. Crotches were torn, knees were ripped, and I was bereft of any pants but for a single pair of jeans and one pair of khakis.

Yet all was not lost.

[Read More](https://blog.olark.com/shopping-with-ecommerce-chatbots)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/community.jpeg?width=840&height=460&name=community.jpeg)](https://blog.olark.com/what-to-know-about-supconf)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [How SupConf went from an idea to a customer support conference](https://blog.olark.com/what-to-know-about-supconf)

 By [Kimberly Bringas](https://blog.olark.com/author/kimberly-bringas)

*[Scott Tran](https://twitter.com/scott_tran), one of the main organizers of SupConf and founder of [Support Driven](https://supportdriven.com/), and I have been doing monthly coffees for almost two years. Over our usual Philz orders, we would exchange ideas, opinions and suggestions: his from from a product and support perspective; mine from HR and culture. One of the most memorable collaborations resulted in me making drastic changes to Olark’s new hire onboarding process and [sharing those ideas with the Support Driven community](https://supportdriven.com/2014/11/12/improving-the-onboarding-experience-with-kimberly-bringas/).*

*During one of these coffee collaborations Scott asked me a simple question, "What do you think about Support Driven doing a conference?" Thus started a year long journey of seeing this conference grow from an inkling of an idea to [SupConf 2016](http://supconf.supportdriven.com/), a conference for support professionals. Before the conference happened on May 23 and 24, Scott and I chatted again to revisit how this vision has come to fruition.*

[Read More](https://blog.olark.com/what-to-know-about-supconf)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/good_hope.png?width=840&height=460&name=good_hope.png)](https://blog.olark.com/why-customers-will-spend-more-if-you-start-with-a-smile)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [Why customers will spend more if you start with a smile](https://blog.olark.com/why-customers-will-spend-more-if-you-start-with-a-smile)

 By [Richard Shapiro](https://blog.olark.com/author/richard-shapiro)

*I met [Richard Shapiro](https://twitter.com/richardrshapiro) at a recent CX Meetup in NYC and was reminded that he talks at length about high quality customer service in his book, "[The Endangered Customer: 8 Steps to Guarantee Repeat Business](http://tcfcr.com/about-richard-r-shapiro/the-endangered-customer-8-steps-to-guarantee-repeat-business/)." As Internet talk of automated chat and messaging bots hits a fever pitch, I found this portion of his book prescient and, with Richard's permission, wanted to share it with you. -Karl*

**It all begins with hope.**

It may sound obvious, but if you wish to make a human connection with a customer—in person, on the phone, or online—then the most important thing to remember is each individual’s humanity. Human beings come to you with hope in their hearts. They need or want something they haven’t found elsewhere, and they hope you have the answer. Perhaps they are looking for the perfect Valentine’s present, a watch for their son’s graduation, or a gift for friends who just moved into a new home. Your job is to give them hope that they’ve come to a place where [their problem or desire will be addressed in a helpful, friendly manner](https://blog.olark.com/best-practices-for-getting-started-with-live-chat).

[Read More](https://blog.olark.com/why-customers-will-spend-more-if-you-start-with-a-smile)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/summit-sunir.jpg?width=840&height=460&name=summit-sunir.jpg)](https://blog.olark.com/is-the-smb-saas-market-too-tough)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Is the SMB SaaS market too tough?](https://blog.olark.com/is-the-smb-saas-market-too-tough)

 By [Sunir Shah](https://blog.olark.com/author/sunir-shah)

One week every year I sit down to reflect on the state of the SMB SaaS market, and I thought I’d share my thoughts with you.

[Read More](https://blog.olark.com/is-the-smb-saas-market-too-tough)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/dad_and_i.png?width=840&height=460&name=dad_and_i.png)](https://blog.olark.com/how-the-black-tux-does-chat-support)

[Olark Customers](https://blog.olark.com/topic/olark-customers) [Customer Support](https://blog.olark.com/topic/customer-support)

## [\[Case Study\] How The Black Tux does live chat customer support](https://blog.olark.com/how-the-black-tux-does-chat-support)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*Before you read further, please take two minutes to read this [in-depth article](http://www.mytotalretail.com/article/dress-to-impress-how-great-customer-service-is-driving-the-black-tuxs-growth) about Olark user, [The Black Tux](https://theblacktux.com/). The article shares insight from The Black Tux on using live chat to train new members of the Customer Service team, and how the team uses chat data to load balance its service efforts. When you're finished reading that article, you can read about my experience with The Black Tux Customer Service team...*

I spend a lot of time telling people what it's like talking to businesses that use [Olark Live Chat](https://www.olark.com). A few months ago, I got to have that experience firsthand with Olark customer The Black Tux.

I got married on December 31, and YOU'LL NEVER BELIEVE WHAT HAPPENED NEXT...

[Read More](https://blog.olark.com/how-the-black-tux-does-chat-support)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/13_things_about_building_a_site.jpg?width=840&height=460&name=13_things_about_building_a_site.jpg)](https://blog.olark.com/13-things-to-know-about-building-a-website)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [13 things to know about building a website](https://blog.olark.com/13-things-to-know-about-building-a-website)

 By [Chris Pontine](https://blog.olark.com/author/chris-pontine)

*In today's guest post, Chris Pontine, owner and publisher at [Creating A Website Today](http://www.creatingawebsitetoday.com/) shares some tips on how to easily build an online store, and 13 things that should set your mind at ease about the process.*

There are a lot of things to consider when building an online store. Sure, there are questions like, "[Should I add live chat?](https://blog.olark.com/topic/tips-for-new-olark-users)" but in my experience these are the 13 most pressing things to consider first.

Without knowing much about a company and what they offer in the way of eCommerce solutions, it can be very difficult to feel confident in your decision to [sell your goods online](https://blog.kissmetrics.com/live-chat/). By determining the answers to your most pressing questions, you, too, will be on your way to eCommerce success.

Let’s look at the 13 most important things to know when building an online store, shall we?

[Read More](https://blog.olark.com/13-things-to-know-about-building-a-website)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2015/Data%20Corner%20with%20Ben%20Schultz/roman-mager-59976.jpg?width=840&height=460&name=roman-mager-59976.jpg)](https://blog.olark.com/live-chat-data-from-olark-customers)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Live chat data from the Olark Research Corner](https://blog.olark.com/live-chat-data-from-olark-customers)

 By [Ben Schultz](https://blog.olark.com/author/ben-schultz)

*Photo by [Roman Mager](https://unsplash.com/photos/5mZ_M06Fc9g?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText) on [Unsplash](https://unsplash.com/?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText)*

---

*Hi there! I'm [Ben Schultz](https://twitter.com/ben_schultz), Data Guru at Olark. In this article, I'm sharing some data and results that other Olark users have experienced by adding our live chat software to their website. Check it out!*

We're surrounded by data here at [Olark](https://www.olark.com). On regular basis I'm combing our customer records in Looker, checking out event data in Segment, and keeping an eye on our search traffic via Google Analytics.

[Read More](https://blog.olark.com/live-chat-data-from-olark-customers)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/kendall_twitter2.png?width=840&height=460&name=kendall_twitter2.png)](https://blog.olark.com/how-saas-company-provides-customer-happiness)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [\[Podcast\] How one SaaS company provides Customer Happiness](https://blog.olark.com/how-saas-company-provides-customer-happiness)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

## If you like cat gifs, you're going to want to read on...

[Kendall Burke](https://twitter.com/acuitykendall) and the team at [Acuity Scheduling](https://acuityscheduling.com/) want to change people's mind about contacting Customer Support. While support interactions can, at times, be a downer, Kendall is working to make every interaction at Acuity human and fun.

[Read More](https://blog.olark.com/how-saas-company-provides-customer-happiness)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/JustUno_Article/us_patriot_tactical_exit_intent.png?width=840&height=460&name=us_patriot_tactical_exit_intent.png)](https://blog.olark.com/12-unique-and-effective-uses-of-website-pop-ups-in-ecommerce)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [12 unique and effective uses of website pop ups in eCommerce](https://blog.olark.com/12-unique-and-effective-uses-of-website-pop-ups-in-ecommerce)

 By [Grant Thomas](https://blog.olark.com/author/grant-thomas)

*We've talked before about [how to effectively automate a live chat greeting](https://blog.olark.com/how-clever-greeters-increase-conversion-rates), essentially sending visitors a pop up message. Today's guest post comes from [Grant Thomas](https://twitter.com/gsthomas22), Marketing Manager for [JustUno](https://www.justuno.com/), who offers 12 more ways for eCommerce businesses to use website pop ups.*

[Read More](https://blog.olark.com/12-unique-and-effective-uses-of-website-pop-ups-in-ecommerce)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/jordan_munson_wistia_userconf2.png?width=840&height=460&name=jordan_munson_wistia_userconf2.png)](https://blog.olark.com/what-is-elevate-summit)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [What to know about Elevate Summit](https://blog.olark.com/what-is-elevate-summit)

 By [Nick Oliverio](https://blog.olark.com/author/nick-oliverio)

The Customer Support community is much different from other 'hard' tech communities because of the emotional involvement of the day-to-day work. Support can be very rewarding, but it can also be a grind. In a recent study, 45% of Customer Support professionals found maintaining and improving team morale challenging. ([source](http://www.slideshare.net/kayako/four-revealing-insights-into-the-customer-support-industry-for-2016-57017533/15-1_Burnout_is_a_real))

[Read More](https://blog.olark.com/what-is-elevate-summit)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/image00-1.png?width=840&height=460&name=image00-1.png)](https://blog.olark.com/churn-is-killing-your-saas-business)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Why Churn is killing your SaaS business](https://blog.olark.com/churn-is-killing-your-saas-business)

 By [Sunir Shah](https://blog.olark.com/author/sunir-shah)

*This article is a prequel to my eBook, "[Persuading Customer Support to Sell](https://www.producthunt.com/books/ebook-persuading-customer-support-to-sell)." In the book, I share how to get Support to contribute to sales in a non-salesy way. Why should they do this? Because it helps you fight churn, and churn is slowly but surely killing your business.*

Customer Support doesn't bring in new sales prospects - they prevent churn. They're talking to customers after the purchase to ensure customers are happy. If they're not, then they work to quickly help or appease them so they're either happy again, or not mad enough to leave. 

When a customer leaves you, this is [churn](https://en.wikipedia.org/wiki/Churn_rate). Churn is people falling out of love with your company. Churn is the biggest problem for the lifetime value of a customer.

[Read More](https://blog.olark.com/churn-is-killing-your-saas-business)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/_MG_9207.jpg?width=840&height=460&name=_MG_9207.jpg)](https://blog.olark.com/how-not-to-get-frustrated-on-customer-support)

[Customer Support](https://blog.olark.com/topic/customer-support) [New Olark Users](https://blog.olark.com/topic/new-olark-users)

## [How not to get frustrated on customer support \[Podcast\]](https://blog.olark.com/how-not-to-get-frustrated-on-customer-support)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

Getting frustrated at work happens to everyone, and [everyone should prepare their own survival tactics for feeling overwhelmed or frustrated](http://www.success.com/blog/7-survival-tactics-for-when-you-feel-overwhelmed-at-work).

When your work is customer support, and your job is to wear a happy face while dealing with angry customers, well it can be challenging to say the least. Heck, sometimes I get overwhelmed and frustrated when I get two chats at once and they're not both asking, "Where is your pricing page?" DO I LOOK LIKE I HAVE ALL THE ANSWERS PEOPLE?

I digress...

[Read More](https://blog.olark.com/how-not-to-get-frustrated-on-customer-support)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/angry_bird.jpg?width=840&height=460&name=angry_bird.jpg)](https://blog.olark.com/what-new-olark-users-should-learn-first)

[New Olark Users](https://blog.olark.com/topic/new-olark-users)

## [What new Olark users should learn first (Don't be Lucy)](https://blog.olark.com/what-new-olark-users-should-learn-first)

 By [Brooke Gosden](https://blog.olark.com/author/brooke-gosden)

*Lucy's story is not unique to those of us providing Olark support. We wish we could have helped Lucy get started on the right foot, and saved her some frustration - her bad day on chat could have been avoided had she taken a few small steps! The names and events you're about to read have been changed to protect the Olark innocent.*

[Read More](https://blog.olark.com/what-new-olark-users-should-learn-first)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/sendwithus_team.jpg?width=840&height=460&name=sendwithus_team.jpg)](https://blog.olark.com/guarding-against-social-engineering-attacks)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials) [Engineering](https://blog.olark.com/topic/engineering)

## [Effective Olark API Use: Guarding against social engineering attacks](https://blog.olark.com/guarding-against-social-engineering-attacks)

 By [Matthew Harris](https://blog.olark.com/author/matthew-harris)

*Our friend, [Matthew Harris](https://twitter.com/mrmch) is the founder of [sendwithus](https://www.sendwithus.com/). He recently wrote an article for Venturebeat about [social engineering](http://venturebeat.com/2016/01/23/if-your-web-site-offers-live-chat-be-prepared-for-hackers/) - using a human interaction, like live chat, to trick people into providing security information.*

*In this follow-up article, Matt explains how the extra data his team populates in the olark UI helps identify customers and mitigate the risk of an intrusion via chat.*

[Read More](https://blog.olark.com/guarding-against-social-engineering-attacks)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/garbage_xmas_tree.jpg?width=840&height=460&name=garbage_xmas_tree.jpg)](https://blog.olark.com/retail-lessons-for-online-holiday-shopping-2016)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Retail lessons for 2016](https://blog.olark.com/retail-lessons-for-online-holiday-shopping-2016)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

February might seem a bit late to reflect on the holiday shopping season, but [many SMBs say their holiday season actually ends in January](http://www.stitchlabs.com/blog/2015-retail-holiday-season-data-trends).

Now that we're actually clear of the holiday rush, I checked in again with a few Olark customers who signed up for our Cyber Monday Survival Kits this year. I wanted to know - "What did you learn this holiday shopping season?"

[Read More](https://blog.olark.com/retail-lessons-for-online-holiday-shopping-2016)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2016/All%20Caps%20Customers/pepe-nero-229539.jpg?width=840&height=460&name=pepe-nero-229539.jpg)](https://blog.olark.com/how-to-handle-customer-complaints-effectively-all-caps)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [How to handle customer complaints effectively: USING CAPS IN CHAT](https://blog.olark.com/how-to-handle-customer-complaints-effectively-all-caps)

 By [Lindsay Elia](https://blog.olark.com/author/lindsay-elia)

When learning how to handle customer complaints effectively, you have to be prepared for the customer typing in all caps. 

Dealing with these customers, especially on live chat, is an art. Some times customers have a problem and need to blow off some steam, and they're going to blow that steam off in the face of the first person they can reach on live chat. 

Is it fun? No. Does it happen? Yes, some times. Can they be reasoned with? Absolutely.

An Olark user recently asked me the following: *"If you had a customer who was talking to you in all caps and that customer clearly isn't mad, would you ask him to politely turn off caps?"*

My response? "No. I would continue the conversation and not call attention to the fact that the customer was using all caps."

[Read More](https://blog.olark.com/how-to-handle-customer-complaints-effectively-all-caps)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Shopify_Masters.png?width=840&height=460&name=Shopify_Masters.png)](https://blog.olark.com/personalization-in-shopify-stores)

## [Why Shopify store owners should focus on personalization in 2016](https://blog.olark.com/personalization-in-shopify-stores)

 By [Felix Thea](https://blog.olark.com/author/felix-thea)

*In December, I (Karl) had the opportunity to sit down for coffee with Felix Thea - host of the [Shopify Masters podcast](https://www.shopify.com/blog/topics/podcasts) and founder of [TrafficAndSales.com](http://trafficandsales.com/?utm_source=olark&utm_medium=guest_post&utm_campaign=guest_post). Through his podcast, Felix has talked with hundreds of different store owners and has a few thoughts on the trends of 2016, particularly a renewed focus on personalization.*

As someone who interacts with the [Shopify](https://www.shopify.com) community on a regular basis, I'm always looking at how the eCommerce ecosystem is driving innovation for online retailers.

[Read More](https://blog.olark.com/personalization-in-shopify-stores)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2015/Clever%20Greeters/jon-tyson-224556.jpg?width=840&height=460&name=jon-tyson-224556.jpg)](https://blog.olark.com/how-clever-greeters-increase-conversion-rates)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [How clever automated live chat messages increase conversion rates](https://blog.olark.com/how-clever-greeters-increase-conversion-rates)

 By [Johnathan Dane](https://blog.olark.com/author/johnathan-dane)

*Today's post comes from Johnathan Dane, founder of [KlientBoost](https://klientboost.com/). His company got some surprising results after experimenting with the Olark [Greeter](https://www.olark.com/extensions/greeter)...*

If you're like me, you already have a healthy list of 'to dos' you're working through to grow your business  — all the the latest and greatest marketing tips and tricks from across the Internet.

And if you're like me, there just isn't enough time in the day to put all of these new marketing discoveries to use. You want something that will get results, but you're not sure where to start.

[Read More](https://blog.olark.com/how-clever-greeters-increase-conversion-rates)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/IMG_4011.jpg?width=840&height=460&name=IMG_4011.jpg)](https://blog.olark.com/how-customer-support-benefits-sales)

[Customer Support](https://blog.olark.com/topic/customer-support) [New Olark Users](https://blog.olark.com/topic/new-olark-users)

## [\[Podcast\] How customer support benefits sales, and vice versa](https://blog.olark.com/how-customer-support-benefits-sales)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

[Nick Oliverio](https://www.twitter.com/nickhatestweets) is one of only a few Olarkers who straddles the line between support and sales. He's also held sales positions with other companies before becoming the Chief Support Ninja at Olark.

Nick has a unique perspective on what it takes to be successful at both support and sales. While the two worlds are seemingly unrelated, as Nick explains in this interview, support has made him a better salesperson, and sales has changed his approach to customer support. 

[Read More](https://blog.olark.com/how-customer-support-benefits-sales)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/nutshell-desk.png?width=840&height=460&name=nutshell-desk.png)](https://blog.olark.com/why-more-small-businesses-will-adopt-sales-and-marketing-software)

## [3 Predictions for 2016: Why More Small Businesses Will Adopt Sales and Marketing Software](https://blog.olark.com/why-more-small-businesses-will-adopt-sales-and-marketing-software)

 By [Brian Kelly](https://blog.olark.com/author/brian-kelly)

*Today's guest post comes from Brian Kelly, VP of Product at [Nutshell](https://www.nutshell.com/), who explains why end users—not just managers—are the new decision makers for business software purchases. Spoiler alert: vendors are listening...*

[Read More](https://blog.olark.com/why-more-small-businesses-will-adopt-sales-and-marketing-software)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/2016_Predictions_-_Segment.jpg?width=840&height=460&name=2016_Predictions_-_Segment.jpg)](https://blog.olark.com/3-predictions-for-2016-technology-meets-customer-experience)

## [3 Predictions for 2016: Technology Meets Customer Experience](https://blog.olark.com/3-predictions-for-2016-technology-meets-customer-experience)

 By [Brent Summers](https://blog.olark.com/author/brent-summers)

*Today’s guest post comes from Brent Summers who is the Director of Content Marketing at [Segment](http://www.segment.com). *

In reflecting on this past year, one of the most notable trends we saw was a focus on enhanced customer experiences. Most consumer experiences with brands begin passively, often online when friends share opinions about products and services over social media.

Once a consumer chooses to express their interest - a click, a like, a retweet, etc. - brands now have a plethora of active ways to escalate a 'passive' relationship, and that is the beginning of the 'customer experience.'

[Read More](https://blog.olark.com/3-predictions-for-2016-technology-meets-customer-experience)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [How to reach Olark during the 2015 holidays](https://blog.olark.com/our-2015-holiday-support-hours)

 By [Ben Congleton](https://blog.olark.com/author/ben-congleton)

![Happy Holidays, from Olark. An update on our support hours over the upcoming holidays.](https://blog.olark.com/hs-fs/hubfs/Blog_Images/holliday.jpg?width=596&name=holliday.jpg "Happy Holidays, from Olark. An update on our support hours over the upcoming holidays.")

I can't believe we're about to close the books on 2015. Where did the time go?

[Read More](https://blog.olark.com/our-2015-holiday-support-hours)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/emails.jpg?width=840&height=460&name=emails.jpg)](https://blog.olark.com/on-email-support-a-no-good-very-bad-day)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [\[Podcast\] On email support, a no good, very bad day...](https://blog.olark.com/on-email-support-a-no-good-very-bad-day)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*"I'll be honest - my first thought was, 'What has Marketing done?'"*

Just before Thanksgiving, we sent an email to our customers to notify them of our reduced hours on chat support. 

Unfortunately, as it was our first time out with a new piece of software, we made a few mistakes, which resulted in...about a month's worth of email volume in under an hour. 

[Read More](https://blog.olark.com/on-email-support-a-no-good-very-bad-day)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/The_Olark_Engineering_Team.jpg?width=840&height=460&name=The_Olark_Engineering_Team.jpg)](https://blog.olark.com/how-a-saas-company-evolves-its-front-end-tech-stack)

[Engineering](https://blog.olark.com/topic/engineering)

## [How a SaaS company evolves its front-end tech stack](https://blog.olark.com/how-a-saas-company-evolves-its-front-end-tech-stack)

 By [Phillip Whisenhunt](https://blog.olark.com/author/phillip-whisenhunt)

If you’ve done any sort of front-end engineering work over the past few years you’ve more than likely been inundated by the sheer volume of new technologies at your disposal. From [Backbone.js](http://backbonejs.org/) to [React](https://facebook.github.io/react/), the rate at which new front-end technologies come out is rapid enough to make anyones head spin.

Staying abreast of the latest front-end technologies is hard, but determining which are suitable for your team and product is even harder. Here at Olark our front-end technology stack has evolved quite a bit over the past few years. From our early days of using vanilla JavaScript, to wrestling with large scale Backbone.js apps, to where we’ve landed today with React and [Flux](https://facebook.github.io/flux/), our front-end stack has continuously evolved.

[Read More](https://blog.olark.com/how-a-saas-company-evolves-its-front-end-tech-stack)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Burton.jpg?width=840&height=460&name=Burton.jpg)](https://blog.olark.com/increase-sales-on-your-shopify-store)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions)

## [Increase sales on your Shopify store for Christmas](https://blog.olark.com/increase-sales-on-your-shopify-store)

 By [Richard Protheroe](https://blog.olark.com/author/richard-protheroe)

*Today Richard Protheroe of [Veeqo](http://www.veeqo.com/) provides a few easy steps to optimize your Shopify store to capitalize on end of year sales.*

From Thanksgiving right through to New Year's Eve, ecommerce retailers have as many as [10 big shopping days](http://blog.veeqo.com/how-to-boost-your-ecommerce-holiday-season-sales/) to prepare their store for. It’s no surprise then that sales for retailers in the months of November and December can equate to up to [40% of overall sales](http://bizzy.io/blog/why-you-need-to-be-multi-channel-selling-before-christmas/) for the year.

Understandably it can be a very stressful time for store owners, but ultimately very rewarding. This is especially true for Shopify users who have a plethora of apps and add ons at their disposal to help increase sales, as well as some general ways to increase traffic and sales over this holiday period.

[Read More](https://blog.olark.com/increase-sales-on-your-shopify-store)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Awesome_for_User_Onboarding/image02.jpg?width=840&height=460&name=image02.jpg)](https://blog.olark.com/how-a-startup-uses-live-chat-to-onboard-new-users-and-get-product-feedback)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [Olark Customers](https://blog.olark.com/topic/olark-customers)

## [How a startup uses live chat to onboard new users and get product feedback](https://blog.olark.com/how-a-startup-uses-live-chat-to-onboard-new-users-and-get-product-feedback)

 By [Ty Magnin](https://blog.olark.com/author/ty-magnin)

We may not always use live chat here at [Appcues](http://appcues.com/). But it sure has been helpful in onboarding new users throughout the early days of growing our SaaS business. 

Live chat has been an ideal medium to help us garner product feedback and onboard new users, which has been crucital for our growth.

[Read More](https://blog.olark.com/how-a-startup-uses-live-chat-to-onboard-new-users-and-get-product-feedback)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/quick-add_button.jpg?width=840&height=460&name=quick-add_button.jpg)](https://blog.olark.com/create-canned-responses-for-faster-live-chat-responses)

[Customer Support](https://blog.olark.com/topic/customer-support) [New Olark Users](https://blog.olark.com/topic/new-olark-users)

## [Create canned responses for faster live chat replies](https://blog.olark.com/create-canned-responses-for-faster-live-chat-responses)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*The following is an excerpt from [The Cyber Monday Survival Manual](https://olark-1.hs-sites.com/2015-cyber-monday-survival-manual).*

With more customers comes more typing. And the time you spend typing your holiday hours for the 20th time, could be time spent helping another customer buy something new.

Canned responses help solve that problem.

[Read More](https://blog.olark.com/create-canned-responses-for-faster-live-chat-responses)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/Cyber_Monday_Growth_5_years.jpg?width=840&height=460&name=Cyber_Monday_Growth_5_years.jpg)](https://blog.olark.com/what-to-do-when-things-get-busy-on-live-chat)

[New Olark Users](https://blog.olark.com/topic/new-olark-users)

## [\[Podcast\] What to do when things get busy on live chat](https://blog.olark.com/what-to-do-when-things-get-busy-on-live-chat)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*"When I feel overloaded, I get tunnel vision. It becomes harder and harder to jump between tasks quickly and, more importantly, continue to provide quality service."*

In the run-up to [the holiday shopping season](https://nrf.com/resources/holiday-headquarters), we're offering some insight on what things are like when live chat gets really, really busy.

[Read More](https://blog.olark.com/what-to-do-when-things-get-busy-on-live-chat)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/cyber_monday_webinar_olark.png?width=840&height=460&name=cyber_monday_webinar_olark.png)](https://blog.olark.com/what-is-customer-support-like-on-cyber-monday)

[Olark Customers](https://blog.olark.com/topic/olark-customers) [Customer Support](https://blog.olark.com/topic/customer-support)

## [\[Podcast\] What is customer support like on Cyber Monday?](https://blog.olark.com/what-is-customer-support-like-on-cyber-monday)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

As you prepare for [Cyber Monday](http://www.idigitaltimes.com/cyber-monday-2015-deals-leaked-amazon-att-plus-34-tablet-491408), we want to provide you with as much information as possible to get you ready. So we thought - what could be better than hearing from those who have been on the frontlines during the busiest online shopping day of the year?

[Read More](https://blog.olark.com/what-is-customer-support-like-on-cyber-monday)

[![featured image](https://blog.olark.com/hs-fs/hubfs/attn.png?width=840&height=460&name=attn.png)](https://blog.olark.com/new-olark-features-oct)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Updated Olark features (November 2015)](https://blog.olark.com/new-olark-features-oct)

 By [Roland Osborne](https://blog.olark.com/author/roland-osborne)

I wanted to highlight some small tweaks and additions we brought to you in October. Hopefully they make your life a little better as you use Olark!

[Read More](https://blog.olark.com/new-olark-features-oct)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/manual_cover.png?width=840&height=460&name=manual_cover.png)](https://blog.olark.com/create-a-revenue-report-for-live-chat-in-google-analytics)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Create a revenue report for live chat in Google Analytics](https://blog.olark.com/create-a-revenue-report-for-live-chat-in-google-analytics)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*The following is an excerpt from **[The Cyber Monday Survival Manual](https://olark-1.hs-sites.com/2015-cyber-monday-survival-manual?__hstc=140898797.3d94bb96ec0e5777bcabe8bb1519ff1e.1439310151700.1447770706552.1447773130145.268&__hssc=140898797.2.1447773130145&__hsfp=2395446629)**.*

When Cyber Monday has come and gone, you're going to want to know how well your team did.

One way to tell is to manually count the number of times someone rings the "official" Cyber Monday Sales Cowbell. (If you got our Survival Kits you know what I mean).

Another more accurate and efficient way would be to have Google Analytics keep track of the numbers for you.

[Read More](https://blog.olark.com/create-a-revenue-report-for-live-chat-in-google-analytics)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/CMKits.jpg?width=840&height=460&name=CMKits.jpg)](https://blog.olark.com/the-history-of-cyber-monday)

## [The history of Cyber Monday](https://blog.olark.com/the-history-of-cyber-monday)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

*The following is an excerpt from **[The Cyber Monday Survival Manual](https://olark-1.hs-sites.com/2015-cyber-monday-survival-manual)**.*

It's that time of year again - the holiday shopping season is here. That means Cyber Monday is right around the corner.

[Read More](https://blog.olark.com/the-history-of-cyber-monday)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/smart_pension.png?width=840&height=460&name=smart_pension.png)](https://blog.olark.com/smart-pension-uses-live-chat-data-for-partnerships)

[Olark Customers](https://blog.olark.com/topic/olark-customers)

## [Case Study: Smart Pension uses live chat data for partnerships](https://blog.olark.com/smart-pension-uses-live-chat-data-for-partnerships)

 By [Jack Saville](https://blog.olark.com/author/jack-saville)

It's okay to be selfish with your live chat data. Yes, it's great to help your customers, but you should be asking, "What can these customer conversations do for me?"

That's what we started doing about six months ago and it's been a huge benefit to our company in the way we're developing strategic partnerships.

[Read More](https://blog.olark.com/smart-pension-uses-live-chat-data-for-partnerships)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/IT_Security_Tips.jpg?width=840&height=460&name=IT_Security_Tips.jpg)](https://blog.olark.com/it-security-tips-for-startups-founders-and-entrepreneurs)

## [IT Security tips for startups, founders and entrepreneurs](https://blog.olark.com/it-security-tips-for-startups-founders-and-entrepreneurs)

 By [Ben Congleton](https://blog.olark.com/author/ben-congleton)

People sometimes ask - what would you do differently if you had to start another company all over again?

[Read More](https://blog.olark.com/it-security-tips-for-startups-founders-and-entrepreneurs)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/October4Onboarding3.jpg?width=840&height=460&name=October4Onboarding3.jpg)](https://blog.olark.com/3-tips-for-onboarding-new-employees)

[Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [3 tips for onboarding new employees \[Podcast\]](https://blog.olark.com/3-tips-for-onboarding-new-employees)

 By [Kimberly Bringas](https://blog.olark.com/author/kimberly-bringas)

We've talked about [hiring the right people for your team](https://blog.olark.com/are-you-hiring-customer-support-champs), but what does it take to ensure your new hires are successful within your organization?

[Read More](https://blog.olark.com/3-tips-for-onboarding-new-employees)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/october-onboarding.jpg?width=840&height=460&name=october-onboarding.jpg)](https://blog.olark.com/are-you-hiring-customer-support-champs)

[Sales and Conversions](https://blog.olark.com/topic/sales-and-conversions) [Customer Support](https://blog.olark.com/topic/customer-support) [Olark Essentials](https://blog.olark.com/topic/olark-essentials)

## [Are you hiring customer support champs?](https://blog.olark.com/are-you-hiring-customer-support-champs)

 By [Nick Oliverio](https://blog.olark.com/author/nick-oliverio)

---

Last year, [sales on Cyber Monday topped two billion dollars](http://fortune.com/2014/12/02/cyber-monday-sales-pass-2-billion/). That was an 8.5 percent increase from 2013 as Cyber Monday was, again, the busiest day of the year for online shopping. We saw it on our network too. Chats for Olark customers went up 40 percent on the Monday after Thanksgiving, and those numbers stayed high for the week following Cyber Monday.

November and December - the holiday shopping season - will account for [20 to 40 percent of annual sales](http://www.forbes.com/sites/constantcontact/2014/10/20/6-guaranteed-ways-to-improve-your-holiday-marketing-results/) for small and mid-size businesses. 

How are you getting ready? 

[Read More](https://blog.olark.com/are-you-hiring-customer-support-champs)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/How_not_to_suck_at_hiring.jpg?width=840&height=460&name=How_not_to_suck_at_hiring.jpg)](https://blog.olark.com/how_not_to_suck_at_hiring)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [How not to suck at hiring in 4 steps](https://blog.olark.com/how_not_to_suck_at_hiring)

 By [Kara Silverman](https://blog.olark.com/author/kara-silverman)

*Onboarding new employees starts with hiring the right people. As part of our continuing series, October is for Onboarding (#October4Onboarding), Kara Silverman of [acast](https://www.acast.com/) tells us how her team uncovers talent that best fits their culture.*

[Read More](https://blog.olark.com/how_not_to_suck_at_hiring)

[![featured image](https://blog.olark.com/hs-fs/hubfs/Blog_Images/October_is_forOnboarding_1.png?width=840&height=460&name=October_is_forOnboarding_1.png)](https://blog.olark.com/how-to-onboard-new-live-chat-operators)

[Customer Support](https://blog.olark.com/topic/customer-support)

## [How to onboard new live chat operators](https://blog.olark.com/how-to-onboard-new-live-chat-operators)

 By [Karl Pawlewicz](https://blog.olark.com/author/karl-pawlewicz)

If I told you October is the best month for retailers and eCommerce shops to onboard new operators for live chat...would you say that's insane?

True, the timing is a little crazy - we're less than two months out from the start of the holiday shopping season.

\[FURTHER READING: [4 predictions for the 2015 holiday shopping season](http://www.practicalecommerce.com/articles/92465-4-Predictions-for-2015-Holiday-Shopping-Season), via Practical eCommerce\]

Yet at the end of last year we did an informal poll of retailers ([Retail Lessons for 2015](https://blog.olark.com/retail-lessons-for-2015)) and when asked what they'd do differently for the holiday rush, many retailers said they would have added more operators on live chat:

[Read More](https://blog.olark.com/how-to-onboard-new-live-chat-operators)

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## Product

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 Product

- [Pricing](https://olark.com/pricing)
- [Chatbots](https://olark.com/chatbot-copilot)
- [Features](https://olark.com/features)
- [Integrations](https://olark.com/integrations)
- [Product Tour](https://olark.com/product-tour)
- [Case Studies](https://olark.com/case-studies)

 Support

- [FAQ](https://olark.com/faq)
- [Help Center](https://olark.com/help)
- [Getting Started](https://olark.com/help/getting-started)
- [Troubleshooting](https://olark.com/categories/tool-tip)
- [JavaScript API](https://olark.com/api)
- [Hire an Expert](https://olark.com/partners-directory)

 About

- [Our Team](https://olark.com/about)
- [Our Values](https://olark.com/values)
- [Become an Olarker](https://olark.com/jobs)

 Connect with us

- [Speak: The Olark Blog](https://blog.olark.com)
- [Our Guide to Remote Work](https://olark.com/tips-for-remote-managers-and-going-remote-guide)
- [Become a Partner](https://olark.com/partners)
- [Contact Us](https://olark.com/contact)

- [Terms of Service](https://olark.com/tos)
- [Privacy Policy](https://olark.com/privacy-policy)
- [GDPR](https://olark.com/help/gdpr)
- [Accessibility](https://olark.com/ada-accessible-live-chat)
- [Statement of Action](https://blog.olark.com/statement-of-solidarity-and-action-for-black-lives-matter)

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