Olark Live Chat Blog
Today's guest post comes from Greg d’Aboville of WisePops, a super easy pop-up builder platform. It's hard to question the impact of good customer communication on conversions. After all, your visitors are more likely to buy if you provide them with the information they need to make a buying decision. For some visitors this might mean addressing their sales inquiries before they make a purchasing decision. That where live chat software on your website comes in handy—meeting potential customers at the top of your sales funnel. [READ MORE: What is the sales funnel?]
A few years ago, while chauffeuring me to the airport the Sunday after Thanksgiving, my mom casually suggested that I start a food blog. “You’d be such a hit!” she gushed. “We all loved your Piecaken!” At my age, I like to think I’m immune to parental flattery, but I never did outgrow the longing for internet fame. So, I started exploring blog platforms. I didn’t need much—a rich text editor, simple photo formatting, and basic analytics so I could chart my rise to stardom.
Need some creative ways to use live chat for ecommerce? Here at Olark, we’re continually awed by the diversity and creativity of our ecommerce customers. Who knew there were so many amazing folks out there, selling everything from custom meal plans to electronics insurance online?
Today, we’re excited to bring you a guest post from our partners at Nexcess, one of the largest web hosting providers for eCommerce stores. Nexcess talked us through a full suite of options, from simple to complex, for improving your eCommerce store’s speed and responsiveness in preparation for the holiday season.
Olark customers often wonder—will adding another live chat agent to my team increase my sales? In a previous article, we talked to OnePageCRM about how they used data to justify hiring another agent. In this article, we talk to Ben Jata, Director of Operations at Upper 90 Soccer about the benefits he gained by adding just one new live chat agent. How one Olark customer increased sales by adding more live chat agents The old adage is, "Do what you love." Ben Jata loves soccer.
Today's guest post is from Daniel Kohn, CEO and co-founder of SmartMail, a company that helps eCommerce stores and online retailers increase sales, average order value, and lifetime customer value through email. Today Daniel shares 3 ideas for personalizing emails, derived from SmartMail’s 4 highest converting email templates to help jump start your eCommerce email marketing program.