Why you should consider regulatory and brand compliance in live chat

Introducing the Olark and PeformLine integration

There are plenty of reasons why you want to review your transcripts. We've written before about how reviewing customer conversations can give you an advantage to overcoming objections in your sales funnel. It's also valuable in understanding where your chats are originating, so you can understand what pages may need optimizing.

Read More

Olark Live Chat named a 2017 Gold Stevie Award winner

Thank you, customers, for helping Olark win gold in the "Customer Service Department of the Year" category

If you're not familiar with The Stevie Awards for Sales & Customer Service, they honor customer service, contact center, business development and sales professionals. More than 2,300 organizations of all sizes and in virtually every industry were evaluated in this year’s competition. More than 75 members of several specialized judging committees determined the Gold, Silver and Bronze Stevie Award placements from among the Finalists during final judging earlier this month.

Read More

Olark + Nutshell: How a CRM will help your team close sales

How are you tracking live chat leads?

If your current system for tracking leads in your sales funnel or support queue involves a spreadsheet, or matching transcripts with emails, or post-it notes stuck to your desk - then it's time to try a CRM.

We'd like to introduce our newest integration partner, Nutshell, a CRM platform for small businesses, built by a team that shares our commitment to excellent Customer Support. (They're also our neighbors, just a few blocks down from our Ann Arbor, MI office.)

Read More

Are chatbots useful? A narrative of adventures in the seas of eCommerce

When last we heard from our intrepid traveler Ted, he was wandering the brave new world of chatbots in search of a pair of pants. Ted's first adventure took him to a few different platforms and bots, and while he ALMOST succeeded in buying pants using only chatbots, he ultimately came home empty handed. Not to be deterred, Ted has once again ventured forth from the realm of humans to see if the chatbots are any more helpful...

Read More

Where does live chat fit in the sales funnel?

Maintaining consistency and immediacy when faced with a question like, "How are you better than your competitor?" can be tricky for anyone. Even more so when that question comes in over live chat. So we came up with a system to use Olark Shortcuts to help our team respond, and wanted to share it with your team. And if you try it, we'll buy you pizza...

Read More

5 Tips for integrating chat into your customer support

Build a company your customers love with more human, more helpful customer support tools.

The following article was written by Mat Patterson, Customer Evangelist at Help Scout. It coincides with a recent webinar we did with Help Scout and Denise Twum, Head of Customer Support, Issuu. You can see the full webinar conversation on the Olark Live Chat YouTube channel.

Read More

3 Big Ideas from the NRF Big Show for Small Retail Success

Today's article comes from Tim Parry, who's been covering the retail and eCommerce industry for the last 10+ years now. Last month, Tim attended the retail industry's largest tradeshow and returned with some observations on how SMBs can apply lessons learned by the world's largest retailers...

Read More

The power of love: How to turn Valentine’s Day customers into lifelong customers

Today's post comes from our friends at BigCommerce, the all-in-one shopping cart software that helps you accept payments, grow sales, and builld a gorgeous website (and bonus: integrates with Olark Live Chat!). Check out our integration and learn more about BigCommerce here. 

Are you still recovering from the whirlwind of 2016’s end-of-year holiday shopping sprees? Ready or not, here Valentine’s Day comes, and though it may not be as monumental in terms of driving revenue as Black Friday is, it’s still a huge opportunity for your online store.

Read More

How to handle customer complaints effectively - Avoid escalation

Raise your hand if a support agent has ever told you, “Let me escalate this to an engineer…”

I think this is a risky tactic for the success of a customer relationship over time. I have an idea how to prevent it and I want to know what you think.

Hopefully you're familiar with our practice of All Hands Support. I'm proposing we take that to the next level with 'All Hands Ownership.'

Read More

Does live chat work? How to measure success analytically

When first starting with live chat for your website, there are a LOT of options for tools and platforms that you can use alongside chat to improve your customer experience.

I mean, this article from Appcues shows you 60 different tools that will improve your customer experience, and that's just one article!

In the fast-moving worlds of SaaS and ecommerce, it helps to focus on picking a CRM first. CRMs, Help Desks, and Knowledge Bases come in all shapes and sizes, so it's important to evaluate each option based on what will make make your business most successful. Doing so will make it easier for you to customize customer conversations, and analytically highlight the strengths and weaknesses of your communication channels. 

Read More