Effective Olark API Use: How StitchLabs uses our API

If you're an advanced Olark API user, you might want to skip straight to our full API section. If you're a new Olark API user, then you've come to the right place.

Sure, there is visitor info like location and IP address, but do you ever wish you could know even more about your customer before you engage them in conversation?

With Olark, you can do even more with our API. From displaying your data about your customers, to doing awesome things like changing the text of our chat box per page, and even adding a click-to-chat link or button, Olark's API puts you in control of the amount of info you provide your operators about the people they are chatting with.

For example, check out how one of our long time customers Stitch Labs uses our API to their advantage.

Stitch Labs is an inventory management software company for online retailers that uses Olark in an innovative way to better connect with current and potential customers. Stitch breaks down the barrier between support and sales by employing "Master Stitchers" who perform both functions.

Stitch uses the Olark API to engage with customers after they do something of importance from within the Stitch application or when they're browsing the Stitch Labs website. By targeting customers that are actively engaging with Stitch or the site, Master Stitchers can be more effective in their communication and reach out to those customers at opportune times, thus driving up conversion rates.

Not only does Olark help Master Stitchers have real time chat communication with customers, it also helps convert free trial users to paying customers.

Eric Gardner, Master Stitcher, says:

"By leveraging the API capabilities of Olark, I'm able to find customers that are on trial and make sure we are discussing the benefits of Stitch. Many times, these initial chats lead to a phone call and we can demo Stitch for these trial users. Often these conversations lead to paid conversions and it all starts with a live Olark chat."

With Olark's powerful API calls, you can easily add in extra customization. Check out our full list of API calls here, and check out our series on customers and how they leverage our extensibility to great results here.

If you have neat ways you are using our API, let us know, we would love to talk about you! Comment below or shoot us an email at any time!

Check out relevant topics on: Olark Essentials

Ryan LaBarge

Read more posts by Ryan LaBarge

Ryan is a Michigan native, dog lover, and Olark's finest heavy metal singer.